Job Overview
Location
US - New York, NY
Job Type
Full-time
Category
Marketing
Date Posted
May 8, 2026
Full Job Description
đź“‹ Description
- • As a Performance Marketing Strategist at Kustomer, you will own and scale the paid acquisition engine across channels like Google, LinkedIn, and emerging platforms, driving measurable pipeline impact while improving efficiency across the funnel.
- • You will design and build scalable acquisition systems, develop automated workflows using APIs and AI tools, create high-velocity experimentation frameworks, and leverage LLMs to generate and test ad creatives at scale.
- • You will partner with Sales, RevOps, Content, and Product to align acquisition strategy with revenue outcomes, optimize conversion rates, and improve lead quality and routing.
- • You will analyze funnel performance, attribution, and conversion trends, identify and test new acquisition channels, and support signal-based and intent-driven marketing programs.
- • Kustomer is a leading conversational CRM platform that unifies customer data through AI and automation, serving brands like Sweetgreen, Starz, and Cotopaxi, and is backed by top-tier investors including Norwest, Battery, Redpoint, and Boldstart.
- • The company operates with a remote-friendly culture, values innovation and collaboration, and is committed to diversity, inclusion, and equal opportunity employment.
- • You will have the opportunity to grow your expertise in AI-driven marketing, B2B SaaS demand generation, and revenue-focused performance marketing while contributing to a high-growth, mission-driven team.
🎯 Requirements
- • 7+ years of experience in performance marketing or demand generation in B2B SaaS
- • Proven track record of driving pipeline and revenue (not just leads) from paid channels
- • Experience working with AI-forward products or marketing AI-driven solutions
- • Deep understanding of attribution, funnel metrics, and B2B buying journeys
- • Experience managing agencies and cross-functional stakeholders
- • Familiarity with marketing tech stacks such as HubSpot, Salesforce, Clearbit, Apollo, Navattic, and Asana
🏖️ Benefits
- • Competitive salary and stock options
- • 100% healthcare coverage in the U.S.
- • 401K plan with company match
- • WiFi and mobile reimbursement
- • Generous vacation policy
- • Pension and supplemental health insurance in the U.K.
Skills & Technologies
About Kustomer Inc.
Kustomer Inc. provides cloud-based customer service software that unifies interactions, tickets, orders, and customer data into a single timeline. Agents access a 360-degree view, automation handles repetitive tasks, and AI delivers insights and suggested responses. The platform supports omnichannel communication across email, chat, social, voice, SMS, and WhatsApp, and offers CRM, workflow, and reporting tools for e-commerce, marketplaces, and digital-first brands.
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