Job Overview
Location
Remote - US
Job Type
Full-time
Category
Marketing
Date Posted
May 12, 2026
Full Job Description
đź“‹ Description
- • As a Product Marketing Manager at Freshpaint Inc., you will own the go-to-market strategy and execution for key products and verticals, ensuring positioning resonates, launches drive pipeline, and Sales and Customer Success teams are equipped to win. You will translate complex, technical healthcare privacy solutions into clear, compelling narratives that drive revenue and adoption in a highly regulated industry.
- • Day to day, you will develop differentiated positioning and messaging, lead product launches from planning to execution, partner with Product to shape roadmap and launch strategy, enable Sales and CS with narratives and assets that improve win rates and deal velocity, gather and synthesize customer and competitive insights to refine GTM strategy, and track performance to continuously iterate based on results.
- • Freshpaint is a remote-first, U.S.-based healthcare privacy platform backed by Y Combinator and Intel Capital, building the infrastructure layer for healthcare’s digital future. The company eliminates the trade-off between growth and privacy by enabling healthcare organizations to use modern marketing and analytics tools without exposing protected health information (PHI). You’ll join a lean, high-impact team where cross-functional collaboration and ownership are paramount.
- • In this role, you will develop deep expertise in healthcare privacy, B2B SaaS product marketing, and go-to-market strategy. You’ll sharpen your ability to translate technical complexity into market-winning messaging, drive measurable impact on pipeline and win rates, and grow as a trusted strategic partner across Product, Sales, and Marketing—positioning yourself for leadership in product marketing or GTM strategy.
🎯 Requirements
- • 5+ years of experience in B2B SaaS product marketing
- • Proven track record of crafting positioning and messaging that clearly differentiates a product and resonates with target buyers
- • Experience leading product launches that drive measurable business impact, including pipeline and adoption
- • Demonstrated success building sales enablement that improves win rates, deal velocity, or ACV
- • Strong ability to simplify complex technical concepts into clear, compelling narratives
- • Experience working cross-functionally with Product, Sales, and Marketing in a fast-paced environment
🏖️ Benefits
- • Competitive pay + generous equity with a 10-year exercise window
- • Fully remote (U.S. only) with a $150/month coworking stipend
- • Half-day Fridays, every Friday
- • 16 weeks fully paid parental leave (eligible after 6 months; commission-based roles receive 100% base salary during leave)
- • Unlimited PTO with a required 2-week minimum
- • Top-tier health, dental & vision (100% covered for you, 80% for dependents)
- • selected_category: Marketing
- • parent_category: Marketing
- • confidence: 0.95
- • reasoning: The job title is 'Product Marketing Manager', which falls explicitly under the Marketing category in the provided taxonomy, specifically listed as a child role under Marketing. The description confirms the role focuses on positioning, messaging, go-to-market strategy, sales enablement, and marketing collaboration—core functions of product marketing. No ambiguity exists; the title clearly aligns with Marketing, not Product Management or other categories.
Skills & Technologies
About Freshpaint Inc.
Freshpaint provides healthcare organizations with a HIPAA-compliant customer data platform that unifies patient and marketing data, replacing tracking pixels and third-party cookies with first-party, privacy-first collection. It routes cleaned, consented data to analytics, advertising, CRM and data warehouse destinations while automatically applying healthcare-specific governance, retention and security controls. The platform supports server-side and client-side integrations, consent orchestration, breach monitoring and audit trails to help hospitals, telehealth providers and digital health companies activate marketing campaigns and measure performance without risking PHI exposure or regulatory violations.
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