Product Marketing, New Verticals - F500

Clay Labs Inc.

Job Overview

Location

New York

Job Type

Full-time

Full Job Description

📋 Description

• Develop Clay's Fortune 500 playbook — Develop the positioning, use cases, and assets that help Clay land and expand within Fortune 500 accounts.
• Move fast on live deals early on — In the first months, prioritize rapid-response support for active deals over long-term asset-building.
• Develop Fortune 500-specific positioning and messaging — Translate Clay's capabilities into the language, use cases, and proof points that resonate with enterprise buyers.
• Communicate ROI in customer language — Build positioning and assets tightly aligned with the outcomes Fortune 500 buyers actually care about.
• Collaborate closely with Sales — Work hand-in-hand with the sales team supporting this segment to package Clay for direct prospects.
• Design the buying process, not just the pitch — Help shape sales process, POC structure, and win-rate improvements as the motion matures.
• Build a long-term penetration strategy — Move from deal-by-deal support to a durable multi-threading and account-penetration strategy.
• Build repeatable, not bespoke — Create reusable frameworks rather than over-optimizing for any single account.
• Bring learnings back to core sales and EPD — Surface product gaps and top-of-funnel learnings, and partner with Product and Sales to close them.
• Use AI tools to work smarter — Integrate AI tools (including Clay) to automate routine tasks and make your work more effective.

🎯 Requirements

• 5+ years of professional experience, with 3+ years in product marketing.
• Demonstrated 0 → 1 experience standing up a new industry, business unit, or persona.
• Experience in Fortune 500 sales or marketing — you understand how large enterprises evaluate, buy, and roll out new tools.
• Strong positioning and messaging craft, with the ability to communicate ROI in language the customer cares about.
• Strong visual design craft — you can tell a story visually in slides and ship a great one-pager.
• Commercial acumen — you prioritize the work that matters and quickly understand how GTM works in an enterprise buying context.
• Comfortable operating with imperfect product-market fit, and able to partner with EPD and Sales to close gaps.
• Willingness to be hands-on and in the weeds early — this role starts in the trenches before it becomes strategic.

🏖️ Benefits

• Opportunity to build a new playbook from scratch.
• Collaborative and dynamic work environment.
• Access to world-class coaches for personal and professional growth.
• Opportunity to work with a fast-growing company and contribute to its success.

Skills & Technologies

Onsite

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Clay Labs Inc.

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About Clay Labs Inc.

Clay Labs offers a no-code platform that aggregates public and proprietary data to build lead lists, automate outbound campaigns, and enrich CRM records. It pulls from 75+ data sources, applies AI filters, and integrates with tools like Salesforce, HubSpot, and Slack. The company targets go-to-market teams seeking faster prospect research and personalized outreach at scale.

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