Job Overview
Location
Romania
Job Type
Full-time
Category
Marketing
Date Posted
April 23, 2026
Full Job Description
đź“‹ Description
- • As a Senior CRM Executive at Tide Platform Limited, you will own and deliver acquisition and engagement CRM campaigns focused on driving key metrics through automation and personalisation, working closely with product, content, BI, and marketing teams to support the company’s mission of helping SMEs save time and money.
- • Day to day, you will build and optimise cross-sell campaigns and customer journeys across in-app, web, email, and SMS channels; develop and execute test-and-learn plans including A/B and MVT tests; analyse campaign performance; build and maintain reporting dashboards; and collaborate with engagement marketing and cross-business stakeholders to drive data-informed decisions.
- • Tide is a fast-growing fintech company transforming small business banking with over 1.8 million members globally across the UK, India, Germany, and France, offering business accounts and integrated administrative solutions like invoicing and accounting through advanced technology and data-driven innovation.
- • In this role, you will develop expertise in end-to-end CRM marketing, strengthen your analytical and technical skills with platforms like Iterable, Salesforce Marketing Cloud, Hubspot, Braze, and BI tools such as Looker and Tableau, and grow your ability to drive measurable impact through experimentation, segmentation, and cross-functional collaboration in a dynamic, inclusive environment.
🎯 Requirements
- • 2-3 years of expertise in end-to-end CRM marketing management across multiple sub-products and business units
- • Hands-on experience with CRM platforms such as Iterable, Salesforce Marketing Cloud, Hubspot, or Braze, plus understanding of HTML and CSS
- • Experience using BI tools like Looker or Tableau to handle campaign data and turn it into strategic insights
- • Proven experience in segmentation, targeting, and A/B/MVT testing with demonstrable results against targets
- • Strong communication and reporting skills, with the ability to work effectively with both technical and non-technical teams
- • Advanced Excel skills and experience with business reporting tools, including solving colleagues’ spreadsheet and reporting issues
🏖️ Benefits
- • 25 days paid annual leave
- • 3 paid days off for volunteering or learning and development activities
- • Personal learning and development budget
- • Mental wellbeing platform
- • Work-from-home equipment allowance
- • Flexible working arrangements, including remote work from home or anywhere in your home country, plus up to 90 days per year working from another country
Skills & Technologies
About Tide Platform Limited
Tide Platform Limited is a UK-based financial technology company providing business banking services to small and medium-sized enterprises. It offers digital current accounts, expense cards, invoicing, accounting integrations, and credit products through a mobile-first platform. Operating under an e-money licence with banking services provided by ClearBank, Tide serves over 500,000 UK businesses. The company focuses on streamlining financial administration for entrepreneurs, freelancers, and growing companies through automated features and integrations with accounting software like Xero and FreeAgent.
Subscribe to the weekly newsletter for similar remote roles and curated hiring updates.
Newsletter
Weekly remote jobs and featured talent.
No spam. Only curated remote roles and product updates. You can unsubscribe anytime.
Similar Opportunities
7 days ago
Rocket Mortgage, LLC
20 days ago
