Senior Digital Marketing Manager

Popl Technologies Inc.

Job Overview

Location

United States

Job Type

Full-time

Full Job Description

📋 Description

• Senior Digital Marketing Manager at Popl Technologies Inc., responsible for owning and optimizing the digital demand generation engine including paid search, AI search, SEO, email marketing, and website performance, while building attribution systems and executive reporting.
• Day-to-day responsibilities include setting technical and content SEO strategy, managing paid media agency relationships, driving email marketing lifecycle and campaigns, optimizing website conversion and on-page experience, directing content strategy with the Head of Content, building reporting and dashboards in HubSpot and Salesforce, managing contractors and vendors, and owning budget allocation across digital channels.
• Popl Technologies Inc. is defining a new category in In-Person Go-To-Market, helping revenue teams turn real-world interactions at trade shows, conferences, and events into measurable pipeline and revenue through an AI-native platform that powers lead capture, enrichment, and real-time CRM sync.
• The role offers the opportunity to build measurement frameworks from scratch, translate performance into credible executive reporting, work closely with VP of Marketing and Head of Content, and make a measurable impact in a fast-growing, early-stage startup redefining in-person GTM as a scalable growth channel.

🎯 Requirements

• 5-8+ years in digital marketing, ideally B2B SaaS
• Hands-on experience running paid search and SEO, including managing external agencies and holding them to performance standards
• Demonstrated experience with AI SEO / AI search visibility tools (LLM citation tracking, AI Overview presence, answer-engine optimization)
• Ability to independently build reports and dashboards in both HubSpot and Salesforce
• Experience building agent skills, routines, or automated workflows in tools like Claude or ChatGPT — using AI as working infrastructure for reporting, analysis, and content operations
• Proven ability to build and present executive-level reporting, translating channel data into business narrative

🏖️ Benefits

• Fully remote
• Competitive salary
• Meaningful equity
• Full insurance & benefits
• Unlimited PTO
• $150 monthly wellness credit

Skills & Technologies

Senior

Remote

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Popl Technologies Inc.

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About Popl Technologies Inc.

Popl is a technology company specializing in digital contact sharing solutions. Their flagship product, the Popl device, allows users to instantly share their social media profiles, contact information, and websites with a simple tap to another person's smartphone. This eliminates the need for traditional business cards and streamlines networking. Popl offers various products, including NFC-enabled tags and cards, customizable with personal branding. The company focuses on making digital connection effortless and efficient for individuals, creators, and businesses, aiming to revolutionize how people exchange information in the modern, digital-first world. Their platform also provides analytics for users to track engagement.

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