Senior Director Payer Marketing

Amgen Inc.

Job Overview

Location

United States - Remote

Job Type

Full-time

Full Job Description

📋 Description

• Lead the development and execution of payer-facing commercial strategies to ensure broad and sustainable access for Amgen’s products across health plans, PBMs, IDNs, Medicaid, Medicare, and employer groups.
• Own and evolve the payer marketing strategy in alignment with brand objectives, access goals, and corporate priorities across Oncology, Inflammation, General Medicine, and Rare Disease therapeutic areas.
• Develop differentiated payer value propositions and messaging tailored to key customer segments, translating clinical, economic, and real-world evidence into compelling narratives for payer decision-makers.
• Manage and mentor a high-performing payer marketing team, setting clear goals, development plans, and operating rhythms to drive team effectiveness and growth.
• Establish and lead payer/customer insight generation through primary and secondary research, advisory boards, and competitive monitoring to inform strategy and tactics.
• Identify access barriers and leverage points, translating insights into measurable marketing objectives and actionable tactics to improve coverage and reimbursement outcomes.
• Lead creation and governance of payer-facing materials including payer value decks, formulary kits, AMCP dossiers, budget impact models, cost calculators, clinical and economic evidence summaries, P&T committee tools, and account-specific customization frameworks.
• Ensure all payer materials are accurate, compliant, and aligned with Medical/Legal/Regulatory (MLR) guidelines and industry codes of conduct.
• Design and execute account-based marketing (ABM) approaches for priority payers, enabling field teams with tailored messaging, content, and engagement tools.
• Orchestrate omnichannel payer engagement campaigns across field enablement, email, webinars, thought leadership, congress participation, digital channels, and partner ecosystems.
• Collaborate closely with Market Access, HEOR/Medical, Pricing & Contracting, Product Marketing, Sales, VA Insights, and Patient Access & Reimbursement teams to ensure alignment on messaging, evidence translation, and access pathways.
• Partner with Pricing & Contracting Strategy to align marketing narratives with contracting objectives and access pathways.
• Work with HEOR/Medical to translate evidence plans into customer-ready value stories and with Trade/Distribution to support specialty pharmacy and channel strategies.
• Contribute to launch readiness and lifecycle planning from a payer and customer perspective, ensuring payer strategies are integrated into overall product commercialization plans.
• Own the payer marketing budget, allocating resources to highest-impact initiatives and optimizing spend across internal and external partners.
• Manage external agencies, research firms, model vendors, and design/content teams with clear briefs, timelines, and performance expectations to deliver high-quality payer assets and programs.
• Serve as the commercial ‘voice of payer’ within Amgen, bringing forward payer insights, market trends, and competitive implications to influence cross-functional decision-making.
• Maintain high standards of operational excellence, stakeholder management, and compliance-minded judgment in all payer marketing activities.

🎯 Requirements

• Doctorate degree and 5 years in payer marketing, market access marketing, or related commercial roles in healthcare, biotech/pharma, or reimbursed digital health
• OR Master’s degree and 9 years in payer marketing, market access marketing, or related commercial roles in healthcare, biotech/pharma, or reimbursed digital health
• OR Bachelor’s degree and 11 years in payer marketing, market access marketing, or related commercial roles in healthcare, biotech/pharma, or reimbursed digital health
• Experience with AMCP dossiers, budget impact models, value frameworks, and outcomes-based contracting narratives
• Strong analytical fluency in claims/coverage data, patient journey analytics, and contracting/access metrics
• Proven experience leading omnichannel payer engagement programs and cross-functional teams in biopharma

🏖️ Benefits

• Comprehensive employee benefits package including medical, dental, vision, life, and disability insurance
• Retirement and Savings Plan with generous company contributions
• Discretionary annual bonus or sales-based incentive plan for field representatives
• Stock-based long-term incentives
• Award-winning time-off plans
• Flexible work models where applicable

Skills & Technologies

Senior

Remote

Degree Required

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Amgen Inc.

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About Amgen Inc.

Amgen Inc. is a global biotechnology company headquartered in Thousand Oaks, California. Founded in 1980, it discovers, develops, manufactures, and delivers human therapeutics targeting cancer, kidney disease, rheumatoid arthritis, bone disease, and other serious illnesses. Using advanced recombinant DNA and molecular biology techniques, Amgen produces biologic medicines such as Neulasta, Enbrel, and Prolia. The company operates R&D, manufacturing, and distribution facilities worldwide, investing heavily in genomic research to identify novel drug targets. Amgen also partners with academic institutions and smaller biotechs to expand its pipeline, aiming to transform breakthrough science into therapies that significantly improve patients’ lives.

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