
Job Overview
Location
London
Job Type
Full-time
Category
Marketing
Date Posted
June 22, 2026
Full Job Description
š Description
- ⢠Lead retail media campaign execution across key European markets including the UK, Italy, France, Spain, and Germany for Bacardiās portfolio of brands: Bacardi, Martini, Patrón, St-Germain, Bombay Sapphire, and Dewarās.
- ⢠Drive incremental sales growth through closed-loop attribution and innovative retail media strategies aligned with retailer and quick commerce platform capabilities.
- ⢠Partner directly with major retailers and quick commerce platforms including Tesco, Carrefour, Sainsburyās, Kaufland, IntermarchĆ©, Deliveroo, Uber, and Glovo to activate and optimize retail media campaigns.
- ⢠Manage campaign activation across retail media platforms including Criteo, Citrus, DSPs, and Meta, ensuring alignment with client objectives and performance KPIs.
- ⢠Oversee budget management, financial reconciliation, and detailed campaign reporting to deliver transparent, data-driven insights to clients and internal stakeholders.
- ⢠Translate complex programmatic and retail media concepts into clear, compelling presentations for clients and cross-functional teams, ensuring strategic alignment and buy-in.
- ⢠Collaborate with Global Strategy, Client Leadership, and European Activation teams within OMD EMEA to integrate retail media efforts with broader media plans across Programmatic, Social, and Search.
- ⢠Stay current on evolving retail media ecosystems, publisher offerings, and the rapid growth of the quick commerce landscape to identify new opportunities and maintain competitive advantage.
- ⢠Mentor and support junior team members, fostering a collaborative, high-performing team culture focused on learning, innovation, and mutual growth.
- ⢠Work within a hybrid model requiring three days per week in the London office, with flexibility to work remotely on the remaining days.
- ⢠Operate within core working hours of 10:30ā16:30, with ability to flex start and end times between 8:30ā18:30 to accommodate individual needs and high-demand periods.
- ⢠Contribute to a culture of empathy, inclusion, and belonging by valuing diverse perspectives and supporting equitable practices across all team interactions.
- ⢠Ensure all campaign activities adhere to OMD EMEAās āBetter Decisions, Fasterā framework, leveraging data signals at scale and speed to inform real-time optimizations.
šÆ Requirements
- ⢠Hands-on experience managing retail media campaigns across EU markets, specifically using platforms such as Criteo and Citrus
- ⢠Demonstrated understanding of the retail media ecosystem, publisher offerings, and the quick commerce landscape
- ⢠Proven ability to manage budgets, financial reconciliation, campaign reporting, and client communications in a fast-paced agency environment
- ⢠Fluent written and spoken English with strong presentation and communication skills to articulate programmatic and retail media concepts to clients
- ⢠Experience working with DSPs and Meta advertising platforms
- ⢠Ability to thrive in a hybrid work environment with mandatory in-office presence three days per week in London
šļø Benefits
- ⢠Hybrid working model: three days in the London office, two days remote
- ⢠Flexible working hours with core hours of 10:30ā16:30 and ability to adjust start/end times between 8:30ā18:30
- ⢠Opportunity to work with global brands and leading retail and quick commerce partners across Europe
- ⢠Supportive, inclusive culture focused on diversity, equity, and belonging with dedicated DEI initiatives
- ⢠Access to professional development and mentoring opportunities within OMD EMEAās global media network
- ⢠Commitment to workplace adjustments and accommodations to support individual needs during recruitment and employment
Skills & Technologies
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About OMG UK Limited
OMG UK Limited is a London-headquartered digital marketing and media agency founded in 2000. It provides data-driven advertising, programmatic trading, search, social, creative and technology services to brands and publishers across the United Kingdom. The company operates as part of Omnicom Media Group, leveraging global network resources while offering localized strategy, planning and analytics. Core offerings include audience targeting, media buying, campaign optimization, brand safety and marketing technology integration. Clients span retail, finance, automotive, entertainment and consumer goods sectors. OMG UK Limited is registered in England and Wales, with offices in London, Manchester and Edinburgh.
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