Senior Paid Media Strategist (Remote US)

📋 Description

• • As a Senior Paid Media Strategist at Directive Consulting, you will be a client-facing expert responsible for driving SQLs and customer acquisition for enterprise SaaS and tech clients using the company’s proprietary Customer Generation methodology.
• • Day to day, you will oversee and lead a portfolio of paid media accounts, serve as the primary point of contact for clients, build and optimize quarterly strategies, manage campaign budgets across Google Ads, Facebook Ads, and LinkedIn Ads, analyze performance data, and collaborate with internal teams and vendors to ensure alignment and continuous improvement.
• • Directive Consulting is a performance marketing agency specializing in SaaS and tech clients, known for its Customer Generation framework that prioritizes SQLs and customers over traditional metrics like MQLs, offering integrated services in paid media, SEO, CRO, and video.
• • In this role, you will deepen your expertise in B2B SaaS paid media, sharpen your analytical and storytelling skills with data, lead high-impact client relationships, and contribute to measurable business outcomes while working in a remote-first, people-first culture that values curiosity, quality, and innovation.