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Senior Product Analyst - Rewarding Systems (all genders)

Justplay GmbH

Job Overview

Location

Remote

Job Type

Full-time

Full Job Description

📋 Description

• As a Senior Product Analyst specializing in Rewarding Systems at JustPlay, you will be at the forefront of understanding and optimizing the core mechanics that drive player engagement and retention. Your primary mission will be to delve deep into the intricate relationship between our reward systems and player behavior, leveraging sophisticated analytical techniques to uncover actionable insights. You will be instrumental in shaping the future of our player experience by translating complex data into clear, impactful strategies.
• Your role will involve a significant focus on analyzing user behavior to pinpoint the key drivers of retention. This will require you to employ advanced statistical methods, including complex correlational analysis, to identify patterns and predict future player actions. You will also explore and implement Machine Learning techniques to segment our player base, identify high-value players, detect potential fraud, and understand the nuances of player stickiness and churn.
• A critical aspect of your work will be simulating user journeys at scale. You will utilize tools and methodologies like Monte Carlo simulations to model how players interact with our systems over time, allowing us to predict the impact of changes and test hypotheses before they are implemented in a live environment. This predictive capability is crucial for proactive product development and risk mitigation.
• You will be responsible for developing and maintaining a robust framework for measuring the effectiveness of our reward systems. This includes defining key performance indicators (KPIs), establishing clear metrics, and creating compelling visualizations using leading BI platforms. These tools will empower product managers, engineers, and other stakeholders to understand the impact of rewards on retention and engagement at a glance.
• Designing and managing the experimentation roadmap will be a core responsibility. You will identify opportunities for A/B testing, define test hypotheses, plan test execution, and rigorously analyze results to drive data-informed product decisions. This iterative process of testing, learning, and optimizing is fundamental to our approach to product development.
• We are seeking individuals who are passionate about applying mathematical and statistical rigor to solve real-world business challenges. You should thrive in environments where problems are complex, often ambiguous, and require a creative, proactive approach to find solutions. Your ability to go beyond surface-level numbers to truly understand the 'why' behind player behavior will be highly valued.
• You will collaborate closely with cross-functional teams, including Product Management, Engineering, and Design, to ensure that our data collection strategies align with our analytical needs and business objectives. This collaborative spirit is essential for translating insights into tangible product improvements.
• Your work will directly influence the design and evolution of our rewarding systems, aiming to create a more engaging, fair, and sustainable play-to-earn ecosystem. By understanding what truly motivates our players, you will help us build a platform that players love and that fosters long-term loyalty.
• Key responsibilities will include conducting deep-dive analyses into user behavioral data to identify inflection points and patterns that link rewards to engagement. You will also be tasked with developing churn analysis models and creating propensity scores to proactively address player attrition.
• Furthermore, you will play a pivotal role in planning, defining, conducting, and evaluating A/B tests, managing the overall testing roadmap to ensure a continuous cycle of improvement and innovation.
• Your ability to think creatively and devise optimal solutions for complex, often unstructured problems will be a significant asset. You will also work hand-in-hand with Engineering teams to define the necessary data collection strategies for achieving optimal analytical outcomes.
• This role offers a unique opportunity to contribute to a rapidly growing and profitable company that is shaping the future of mobile gaming. Your impact will be measured by your ability to drive measurable improvements in player retention, engagement, and overall product success.
• You will be expected to take initiative, work proactively, and bring a high degree of autonomy to your role, while also being an effective team player. The ideal candidate is someone who is not afraid to challenge assumptions and push the boundaries of what's possible with data.
• Ultimately, your success will be defined by your ability to translate complex data into clear, actionable strategies that enhance the player experience and contribute to JustPlay's mission of building a fairer, more sustainable play-to-earn ecosystem.

🎯 Requirements

• Advanced degree in Mathematics, Statistics, Econometrics, or a similar scientific domain, or a Bachelor's degree with equivalent practical experience.
• Minimum of 5 years of experience in an analytics role, such as a Product Analyst or Data Scientist, focusing on consumer-facing products. Candidates with 3 years of experience plus an advanced degree with a relevant practical research thesis will also be considered.
• Proven experience conducting complex correlational analysis, including stickiness analysis, churn analysis and detection, VIP analysis, and fraud analysis.
• Proficiency in SQL and Python, including experience with data manipulation and analysis libraries such as Pandas and NumPy.
• Experience with Machine Learning techniques for segmentation (e.g., K-means, clustering), regression, and classification.
• Strong understanding of statistical analysis and modeling best practices, with the ability to interpret complex data and draw meaningful conclusions.
• Experience defining and implementing metrics, and building visualizations using BI platforms like Looker, Tableau, or Metabase.
• Hands-on experience with data warehouses such as BigQuery or Snowflake.
• Excellent communication and collaboration skills, with a proven ability to work effectively with business stakeholders.
• Experience with advanced techniques such as Monte Carlo simulations, Multi-Armed Bandit algorithms, XGBoost, SVD, or similar is a plus.
• Experience managing a gaming economy or pricing for a B2C product is a plus.

🏖️ Benefits

• Flexible working hours and options for remote work, catering to digital nomads, occasional office visitors, or regular office-goers.
• Opportunity to join our Virtual Share Option Program (VSOP) and share in the success of a profitable company.
• Free personal coaching through our partner nilo.health for mental health support.
• A competitive personal development budget of up to €2000 per year for training, conferences, and workshops, plus free language courses with Chatterbug.
• For Germany-based employees: 25 vacation days, free Gympass gold subscription, free monthly Deutschland-Ticket, and a monthly €50 tax-free internet contribution.
• State-of-the-art equipment provided, with a choice between MacBook or Windows.
• Relocation package including visa support for those who need it.
• Berlin Office Perks: Ergonomic setup, free daily lunch, and a dog-friendly environment.
• Engaging and diverse work environment with over 30 nationalities represented across 20 different locations.

Skills & Technologies

Python

Pandas

NumPy

Senior

Remote

Degree Required

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Justplay GmbH

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About Justplay GmbH

Justplay GmbH is a company focused on developing and publishing mobile games. They specialize in creating engaging and accessible casual games for a broad audience. The company aims to bring joy and entertainment through well-designed, user-friendly gaming experiences. Their portfolio typically includes titles that are easy to pick up and play, often featuring simple mechanics and colorful, appealing graphics. Justplay GmbH is committed to fostering a creative environment for game development, striving to innovate within the mobile gaming sector and deliver high-quality entertainment to players worldwide. They focus on sustainable growth and player satisfaction.

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