SEO Manager

📋 Description

• • Join Hire Hangar and work with fast-growing global companies while building a long-term career.
• • Job Title: SEO Manager (Local SEO & Google Business Profile).
• • Location: Remote.
• • Time Zone: US Time Zones (EST–PST).
• • Role Overview:
• • We’re hiring an experienced SEO Manager to help lead and scale SEO delivery for a portfolio of home-services clients across the US.
• • This role is hands-on and performance-driven, with ownership across local SEO, Google Business Profile (GBP), content direction, technical SEO fundamentals, and link building coordination.
• • Key Responsibilities:
• • Own SEO strategy and execution for a portfolio of home-services clients (HVAC, plumbing, remodeling, junk removal, painting, etc.).
• • Create and maintain SEO roadmaps covering technical improvements, content, local visibility, link building, and GBP optimization.
• • Contribute to building scalable SEO processes, templates, QA checks, and reporting standards.
• • Stay current on Google algorithm updates, AI-influenced search trends, E-E-A-T considerations, and local ranking factors.
• • Local SEO & Google Business Profile (GBP):
• • Improve GBP rankings across primary and surrounding service cities through repeatable optimizations.
• • Optimize categories, attributes, service areas, citations, photos/videos, and local trust signals.
• • Conduct city-level keyword research and local expansion planning for increased visibility.
• • Support consistent map pack and local SERP performance in competitive markets.
• • Content Strategy & Execution Oversight:
• • Build content plans for service pages, location pages, blogs, and topical authority clusters.
• • Create SEO briefs, outlines, and frameworks aligned with search intent and semantic SEO.
• • Review content for SEO quality, local relevance, and conversion alignment.
• • Collaborate with internal/external writers (human and AI-assisted) to maintain standards.
• • Link Building & Authority Development:
• • Coordinate link acquisition activities (citations, outreach, partnerships, placements) with clear targets.
• • Maintain simple, scalable backlink playbooks suitable for home-service verticals.
• • Track backlink gaps and authority metrics and recommend improvements.
• • Technical SEO & On-Site Optimization:
• • Run technical audits covering crawlability, indexation, architecture, internal linking, duplication, schema basics, and Core Web Vitals.
• • Work with WordPress and development resources to implement SEO fixes and improvements.
• • Support scalable multi-location site structures and internal linking strategies.
• • Performance, Reporting & Collaboration:
• • Use GA4, GSC, and SEO tools to track performance, identify opportunities, and report progress.
• • Collaborate with paid media/LSA and strategy teams to align messaging and growth priorities.
• • Explain SEO priorities clearly to internal stakeholders and support consistent delivery.
• • Required Qualifications:
• • 3–5 years of hands-on SEO experience, ideally in an agency or multi-client environment.
• • Proven success improving local SEO performance for service-area businesses (map pack + organic results).
• • Experience improving Google Business Profile rankings and local visibility in competitive markets.
• • Familiarity with multi-location SEO structures (or strong experience supporting location-based expansion).
• • Solid technical SEO foundation (auditing, indexation, site structure, internal linking, CWV awareness, basic schema).
• • Strong proficiency in WordPress (on-page optimization, plugins, and implementing common technical updates).
• • Ability to produce clear documentation, briefs, action plans, and performance reporting.
• • Strong organization and time management with the ability to manage multiple client campaigns.
• • Prior, professional remote work experience and be fluent with remote collaboration tools (e.g., Slack, Zoom, Google Workspace, Asana or similar).
• • PREFERRED QUALIFICATIONS:
• • Experience collaborating with paid media/LSA teams or supporting omnichannel strategies.
• • Experience with structured data/schema implementation and validation.
• • Experience mentoring junior SEO specialists or coordinating contractors/vendors.
• • Tools & Technology:
• • Google Search Console (GSC), Google Analytics 4 (GA4).
• • SEMrush and/or Ahrefs.
• • WordPress and common SEO plugins.
• • Local SEO/GBP tooling (citation management, listings, review workflows—tooling may vary by client).
• • Reporting dashboards and spreadsheets (Looker Studio, Google Sheets, or equivalent).
• • Remote collaboration tools (Slack, Zoom, Google Workspace, Asana or similar).
• • Please NOTE:
• • It is crucial that you complete the application form in full. As part of the application process, you will be required to record a video. If your application is successful, you will receive an email confirming next steps—the video is the first step of the interview process. If you do not record a video, we will not be able to consider you for ANY open roles.
• • We connect top talent with vetted employers, competitive pay, and real growth opportunities.