Social Video Editor

📋 Description

• • Babylist is seeking a highly skilled and creative Social Video Editor to join our dynamic team and play a pivotal role in the next phase of our company's growth. This position is instrumental in shaping both our organic social content strategy and our paid acquisition efforts, driving engagement and conversion across all platforms. As a leading registry, e-commerce, and content platform for growing families, Babylist is dedicated to providing trusted guidance, expert product recommendations, and a seamless shopping experience for over nine million customers annually. We are at the forefront of reshaping the $320 billion baby product industry, aiming to make parents feel confident, connected, and cared for during one of life's most significant transitions.
• • This is a high-output, hands-on role for an editor who possesses a keen understanding of how to balance speed with creative excellence. You will be responsible for editing a diverse range of video content, including conversion-focused paid advertisements, engaging social trailers, compelling podcast clips, informative short-form finance and educational content, and essential day-to-day social media edits. Your work will directly influence how Babylist connects with its audience and achieves its business objectives.
• • You will collaborate closely with cross-functional teams, including Acquisition, Brand Marketing, Content, and Social media specialists. Your primary responsibility will be to translate strategic objectives, audience insights, and raw footage into captivating, platform-native video content that resonates with our target demographic. This role reports directly to the Senior Video Producer and is heavily focused on post-production, creative iteration, and performance-driven editing.
• • A key aspect of this role involves working hand-in-hand with the Acquisition team. You will actively participate in reviewing performance data and insights, using this feedback to iterate on video content, and contributing to a fast-paced test-and-learn environment. Your ability to adapt and optimize based on real-world results will be crucial for enhancing creative velocity, accelerating testing learnings, and refining Babylist's presence across various digital channels.
• • We are looking for an editor who is performance-minded, possesses strong creative instincts, and has a clear editorial point of view. You should be energized by the prospect of daily editing, continuous iteration, and experimentation, with a deep commitment to clarity, trust, and high-quality craft. Your work should reflect an understanding of the unique needs and aspirations of parents and parents-to-be.
• • Your impact will be measured by your ability to increase creative output across both paid and organic channels through the consistent production of high-quality edits that support testing, learning, and overall growth. You will help the Acquisition team operate more effectively and intelligently by iterating on hooks, pacing, tone, and storytelling, directly informed by performance insights.
• • Furthermore, you will elevate our organic social content by creating clear, engaging, and platform-native edits that are perceived as useful, trustworthy, and emotionally resonant. You will be encouraged to introduce creative diversity by experimenting with new formats, structures, and editing styles, always ensuring alignment with Babylist's established brand voice and values.
• • This role offers a unique opportunity to transform existing footage, podcast recordings, and content libraries into scalable, high-impact assets optimized for various platforms. You will also be responsible for maintaining a robust post-production workflow, characterized by clean organization, thoughtful version control, and reliable execution of all editing tasks.
• • You will contribute to a vibrant creative culture that champions experimentation, continuous learning, and measurable impact, fostering an environment where both speed and craft are valued and co-exist. Your ability to collaborate effectively within a remote setting, bringing thoughtfulness and empathy to your work, especially when creating content for families navigating significant life changes, will be highly appreciated. We leverage AI tools to enhance efficiency, accelerate iteration, and amplify creative output, and we expect our team members to embrace these technologies.