Job Overview
Location
US Remote
Job Type
Full-time
Category
Marketing
Date Posted
May 4, 2026
Full Job Description
đź“‹ Description
- • The Senior Director of Search Engine Marketing (SEM) is a critical growth leader responsible for scaling one of the company’s largest and most efficient acquisition channels, owning strategy, execution, and performance across Google, Bing, and emerging search surfaces while managing a 9-figure annual budget with clear accountability to revenue and operating income.
- • The role involves defining and executing best-in-class SEM strategy, managing and optimizing a 9-figure budget, establishing performance frameworks tied to business outcomes, leading automation and AI-driven transformation, driving growth beyond the ad by partnering with Product, Engineering, Design, and Lifecycle teams, building and leading a world-class SEM team, developing a robust testing roadmap, and acting as a key stakeholder in company-wide growth planning.
- • Hims & Hers is a leading health and wellness platform on a mission to help the world feel great through better health, redefining healthcare by putting the customer first and delivering affordable, accessible, and personal care from diagnosis to treatment to delivery, operating as a public company traded on the NYSE under ticker HIMS with a talent-first flexible/remote work approach.
- • The person in this role will learn to influence product, brand, and go-to-market strategy, master AI/ML integration in SEM workflows, scale high-performing teams, drive end-to-end growth across the full user journey, and shape company-wide growth planning through data-driven insights and cross-functional leadership.
🎯 Requirements
- • 10+ years of experience in performance marketing with deep expertise in SEM
- • Proven track record managing large-scale SEM budgets ($20M+ annually) with strong ROI outcomes
- • Demonstrated success driving incremental revenue and efficiency gains at scale
- • Experience implementing automation, scripting, or AI/ML solutions within paid media workflows
- • Strong analytical foundation with the ability to connect channel metrics to broader business outcomes
- • Experience influencing product, UX, and lifecycle strategies to improve conversion and retention
- • Exceptional leadership skills with experience managing and developing senior team members
- • Strong communication skills with the ability to align cross-functional stakeholders and executive teams
🏖️ Benefits
- • Competitive salary & equity compensation for full-time roles
- • Unlimited PTO, company holidays, and quarterly mental health days
- • Comprehensive health benefits including medical, dental & vision, and parental leave
- • Employee Stock Purchase Program (ESPP)
- • 401k benefits with employer matching contribution
- • Offsite team retreats
Skills & Technologies
About Hims & Hers Health, Inc.
Hims & Hers Health is a telehealth platform providing online consultations, prescription medications and over-the-counter wellness products for conditions such as hair loss, erectile dysfunction, anxiety, depression, skin care, and sexual health. Operating in the United States and select international markets, the company connects patients with licensed physicians and pharmacies, delivering treatments through subscription plans and direct-to-consumer shipping, while emphasizing privacy, affordability and accessibility.
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