Sr Manager, gMG HCP Marketing - Rare Disease - Remote

📋 Description

• • The Sr Manager, gMG HCP Marketing - Rare Disease role at Amgen is pivotal in driving the UPLIZNA launch for Generalized Myasthenia Gravis (gMG), a rare autoimmune disease, by shaping and executing a high-impact healthcare professional (HCP) marketing strategy to accelerate adoption and establish UPLIZNA as a foundational therapy in neurology.
• • Day to day, the role involves leading the evolution and execution of the UPLIZNA gMG US HCP strategy, refining brand positioning and disease education, optimizing marketing tactics and materials, partnering with the Marketing Approval Committee for compliant promotional content, contributing to annual brand planning, collaborating with Medical and Medical Marketing on KOL strategy, assessing competitive activity, supporting team onboarding and training, driving omnichannel engagement, and ensuring cross-functional alignment across Global Marketing, Regulatory, Legal, Medical Affairs, Market Access, Analytics, Sales, and Training teams.
• • Amgen is a mission-driven biotechnology leader since 1980, focused on Oncology, Inflammation, General Medicine, and Rare Disease, with a collaborative, innovative, and science-based culture dedicated to serving patients with serious illnesses through pioneering medicines that help people live longer, fuller, happier lives.
• • In this role, the individual will develop strategic launch expertise in rare disease neurology, strengthen cross-functional leadership and influence, deepen skills in HCP marketing and brand differentiation, gain experience in omnichannel and data-driven tactical execution, and grow their impact on patient outcomes while advancing their career within a purpose-driven organization.