Staff Developer Advocate

📋 Description

• • Create sample projects, tutorials, videos, blog posts, and livestreams that demonstrate Workato’s developer capabilities.
• • Inspire developers with interesting, relevant, and fun content that speaks to them and draws them into the Workato ecosystem.
• • Build and scale developer programs including ambassador programs, webinar series, and community initiatives that extend reach beyond first-party content.
• • Speak at first-party events, third-party events, and developer meetups; host workshops in the community and with internal customer communities.
• • Develop and share a strong, trusted technical voice that resonates with the developer community.
• • Collect and advocate for developer feedback internally to influence product direction and platform improvements.
• • Own the technical sample and demo library by designing, building, and maintaining a body of work that covers key developer use cases, reflects current platform capabilities, and sets the quality bar for developer-facing technical content.
• • Contribute code and documentation to open-source repositories.
• • Leverage 10+ years of combined software engineering and developer relations experience to own end-to-end developer programs.
• • Demonstrate proficiency in Python or TypeScript and familiarity with LangChain-style frameworks to create accurate, high-quality technical demonstrations.
• • Translate complex platform features into accessible, engaging content that drives developer adoption and engagement.
• • Collaborate cross-functionally with product, engineering, and marketing teams to align developer advocacy efforts with business goals such as pipeline growth, product adoption, and market expansion.
• • Maintain a visible and active presence in developer communities through public speaking, content creation, and community engagement.
• • Ensure all technical content reflects the latest platform capabilities and adheres to enterprise-grade security and governance standards.
• • Continuously evaluate and improve the effectiveness of developer outreach initiatives based on feedback and measurable outcomes.
• • Represent Workato as a trusted technical authority in the iPaaS and enterprise automation space.
• • Balance creative content development with strategic advocacy to drive measurable business impact through developer engagement.