Staff Developer Advocate

📋 Description

• • Create sample projects, tutorials, videos, blog posts, and livestreams that demonstrate Workato’s developer capabilities.
• • Inspire developers with interesting, relevant, and fun content that speaks to them and draws them into the Workato ecosystem.
• • Build and scale developer programs including ambassador programs, webinar series, and community initiatives that extend reach beyond first-party content.
• • Speak at first-party events, third-party events, and developer meetups; host workshops with community members and internal customer communities.
• • Develop and share a strong, trusted technical voice that resonates with the developer community.
• • Collect and advocate for developer feedback internally to influence product direction and platform improvements.
• • Own the technical sample and demo library by designing, building, and maintaining a body of work that covers key developer use cases, reflects current platform capabilities, and sets the quality standard for developer-facing technical content.
• • Contribute code and documentation to open-source repositories.
• • Leverage 10+ years of combined software engineering and developer relations experience to own end-to-end developer programs.
• • Produce high-quality technical content including code samples, videos, and tutorials that educate and engage developers.
• • Connect developer advocacy initiatives directly to measurable business outcomes such as pipeline growth, product adoption, and platform usage.
• • Collaborate cross-functionally with engineering, product, and marketing teams to align developer outreach with company goals.
• • Maintain an active presence in developer communities through public speaking, content creation, and community engagement.
• • Represent Workato as a trusted technical authority in the iPaaS and enterprise automation space.
• • Stay current with emerging trends in AI, LangChain-style frameworks, and enterprise integration platforms to inform content and advocacy strategy.
• • Foster a collaborative, low-ego culture while leading technical initiatives and mentoring other advocates.
• • Promote Workato’s cloud-native, enterprise-grade platform through authentic, developer-centric storytelling and demonstration.
• • Ensure all technical content reflects the latest platform features and adheres to enterprise security and governance standards.
• • Drive community growth by identifying and nurturing developer advocates and influencers within the ecosystem.