Ruby Labs Ltd. logo

UX Researcher

Job Overview

Location

Croatia

Job Type

Full-time

Category

Design

Date Posted

April 1, 2026

Full Job Description

đź“‹ Description

  • • As a UX Researcher at Ruby Labs Ltd., you will be a strategic contributor who owns the research function across a diverse product portfolio spanning health, education, and entertainment industries, directly influencing product decisions, CRO hypotheses, and design direction through evidence-based insights rather than assumptions.
  • • You will design and execute end-to-end research studies—from scoping and methodology selection to analysis and synthesis—determining the appropriate qualitative (interviews, usability tests, diary studies) and quantitative (surveys, card sorting, behavioral data analysis) methods for each research question, and confidently pushing back when a study is not warranted.
  • • Your work will focus on investigating user behavior across acquisition funnels, onboarding flows, paywalls, and subscription experiences to identify friction points, drop-off reasons, and unmet needs that impact conversion and retention, using tools like Hotjar, Mixpanel, and PostHog to triangulate findings.
  • • You will partner closely with CRO, growth, and product teams to translate research insights into testable hypotheses, validate feature decisions, and embed research into the development lifecycle from inception, ensuring user-centered thinking informs every stage of product evolution.
  • • You will synthesize complex findings into clear, decision-driving reports with concrete, actionable recommendations, presenting them to product, design, and leadership teams while maintaining an accessible research repository to democratize insights across the organization.
  • • Beyond reporting, you will translate behavioral patterns into personas, journey maps, and mental models, actively championing a user-centered mindset throughout Ruby Labs and helping to scale a research culture that values deep user understanding as a core driver of growth.
  • • In this role, you will have the opportunity to build and scale a research function from an early stage, gaining end-to-end ownership of research operations while working in a high-autonomy, fully remote environment that rewards initiative, critical thinking, and impact-driven execution.

🎯 Requirements

  • • 3+ years of experience in UX research, product research, or a related role.
  • • Strong proficiency in both qualitative and quantitative research methods.
  • • Hands-on experience with user testing platforms such as UserTesting, Maze, Lookback, or similar tools.
  • • Ability to analyze behavioral data from analytics platforms including Mixpanel, Hotjar, PostHog, or Google Analytics.
  • • Experience researching consumer-facing digital products, preferably in subscription or funnel-driven environments.
  • • Exceptional skill in synthesizing ambiguous or complex findings into clear, prioritized, and actionable insights.
  • • Outstanding written and verbal communication abilities, with a talent for telling compelling stories with data.
  • • High ownership mindset: capable of driving research studies from kickoff to decision without requiring close management.
  • • Comfortable working in a fast-paced, fully remote environment with significant autonomy and self-direction.
  • • Fluent English, both written and spoken.

🏖️ Benefits

  • • Remote Work Environment: Enjoy the freedom to work from anywhere, anytime, supporting a healthy work-life balance and enabling collaboration across time zones within ±4 hours of CET.
  • • Unlimited PTO: Take unlimited paid time off to recharge and prioritize well-being without accrual tracking or restrictions.
  • • Paid National Holidays: Receive paid time off for national holidays to rest and recharge.
  • • Company-provided MacBook: Receive a high-performance Apple MacBook to ensure seamless productivity and access to necessary tools.
  • • Flexible Independent Contractor Agreement: Benefit from a contractor model offering autonomy, tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere, with details available via provided links.

Skills & Technologies

Go
Ruby
Design
Remote

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Ruby Labs Ltd.
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About Ruby Labs Ltd.

Ruby Labs Ltd. is a London-based product studio that builds and scales consumer subscription mobile and web applications. The company focuses on health, wellness, and productivity verticals, developing apps such as Hint, Able, and the award-winning fitness platform FitCoach. Using data-driven growth and proprietary technology, Ruby Labs rapidly prototypes, launches, and iterates products to serve millions of global users. The team combines engineering, product design, and performance marketing expertise to create sustainable digital businesses. Founded in 2018, Ruby Labs operates a portfolio of self-funded apps, emphasizing user privacy, scientific validation, and long-term customer value.

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