Video Content Creator

📋 Description

• • Are you a creative and tech-savvy individual with a passion for video content and social media? Scale Army Careers is seeking a dynamic Video Content Creator to spearhead the production of innovative, AI-driven video content and manage the social media presence for a growing brand.
• • This is a fully remote position, ideal for candidates located in LATAM, Africa, and Eastern Europe. Crucially, you must be available to work during U.S. business hours, specifically aligned with EST (9 AM - 5 PM EST), to effectively support our U.S.-based clients.
• • Our client is on an exciting growth trajectory, aiming to significantly expand its digital footprint. They are deeply invested in leveraging cutting-edge video content and active social media engagement to build brand awareness, foster a vibrant online community, and drive measurable results. Creativity, a willingness to experiment, and a data-driven approach are at the core of their strategy.
• • As the Video Content Creator, you will be the driving force behind the brand's visual storytelling. Your primary focus will be the end-to-end production of engaging video content, with a significant emphasis on utilizing AI-driven tools to enhance efficiency and creativity. Simultaneously, you will be responsible for managing and growing the brand's social media channels, transforming them into thriving hubs of interaction and brand advocacy.
• • This role is 100% focused on video editing and content creation, demanding a keen eye for detail and a strong understanding of what makes content resonate online.
• • Key Responsibilities:
• • **Video Creation Using AI Tools:** You will be instrumental in creating compelling video content that aligns seamlessly with the brand's voice, aesthetic, and overall creative direction. This involves exploring and experimenting with various video formats, styles, and narrative techniques to ensure content remains fresh, captivating, and relevant to target audiences.
• • **Editing and Content Enhancement:** Beyond AI-assisted creation, you will utilize basic video editing tools to refine and enhance raw footage. This includes ensuring high production quality, maintaining visual consistency across all content, and adding essential elements like captions, text overlays, and graphics to boost engagement, improve accessibility, and reinforce key messages.
• • **Social Media Management and Promotion:** You will take ownership of the brand's social media accounts across key platforms such as Instagram, Facebook, TikTok, and potentially community-focused platforms like Reddit. This involves developing a consistent publishing schedule, strategically promoting video content to maximize reach and viewership, and staying ahead of the curve by actively monitoring social media trends, algorithm changes, and emerging formats to adapt content strategies accordingly.
• • **User Growth and Engagement:** A critical aspect of this role is developing and executing proactive strategies aimed at significantly growing the brand's follower base, increasing user engagement metrics (likes, comments, shares), and elevating overall brand awareness. You will be tasked with generating innovative ideas that leverage trending topics, relevant hashtags, and viral content formats to capture audience attention. Furthermore, you will actively engage with followers, respond to comments and messages, and foster a positive and interactive online community environment.
• • **Reporting and Analytics:** To ensure continuous improvement and strategic alignment, you will diligently monitor the performance of all content using built-in analytics tools and platform insights. You will be responsible for producing regular, insightful reports detailing key metrics such as views, engagement rates, follower growth, and audience demographics. This data analysis will be crucial in informing future content decisions, optimizing engagement strategies, and demonstrating the impact of your work. You will prepare weekly reports summarizing content performance.
• • What Success Looks Like:
• • Success in this role will be measured by the consistent production of high-quality, engaging video content that resonates with the target audience.
• • You will demonstrate measurable growth in social media followers, engagement rates, and overall brand visibility across all managed platforms.
• • Regular, insightful performance reporting that translates data into actionable improvements and strategic adjustments will be a hallmark of your contribution.
• • Your creative execution will directly contribute to increased audience interaction, loyalty, and a stronger online brand presence.
• • This is a unique opportunity to take significant creative ownership of a brand's digital narrative. You will be at the forefront of experimenting with AI-powered video techniques, shaping content strategy, nurturing online communities, and driving meaningful engagement in a rapidly evolving digital landscape. We encourage you to showcase your skills by recording a video as part of your application.