Video Marketing Specialist

📋 Description

• • Video Marketing Specialist at Workyard Inc. responsible for owning the company's video presence from concept to final cut, creating authentic content that builds trust with U.S. construction and trades audiences.
• • Day-to-day responsibilities include developing content strategy, writing scripts, planning and filming shoots, appearing on camera as the primary presenter, editing videos with motion graphics, and producing short-form versions for social platforms.
• • Workyard is a growing SaaS startup focused on the U.S. construction and trades markets, helping companies manage their workforce with technology that brings trust, transparency, and accountability to an industry spending $300 billion annually on labor.
• • The role offers the opportunity to shape Workyard's video content strategy, grow technical and creative skills in end-to-end video production, and directly impact audience engagement and channel growth in a niche, high-value market.