Bjak Sdn. Bhd. logo

VP Marketing, London

Job Overview

Location

United Kingdom

Job Type

Full-time

Category

Data Science

Date Posted

May 22, 2026

Full Job Description

đź“‹ Description

  • • Own and drive the full marketing strategy — digital, brand, content, and campaigns — for London and regional markets in Southeast Asia.
  • • Lead and coordinate cross-channel marketing campaigns across Meta, Google, TikTok, YouTube, CRM, and other platforms.
  • • Plan and execute performance marketing initiatives with clear KPIs including CAC, ROAS, CTR, and conversions.
  • • Build and lead the content marketing engine, producing blogs, video scripts, landing pages, and campaign messaging.
  • • Shape and evolve the BJAK brand voice and positioning across all digital and communication platforms.
  • • Manage creative production with internal teams and external agencies or freelancers for video, static, and copy content.
  • • Analyze market trends and campaign data to generate actionable insights and drive strategic improvements.
  • • Collaborate closely with product, design, sales, and data teams to align marketing initiatives with business objectives.
  • • Own the marketing calendar, budget allocation, and resource planning, making decisions based on ROI and performance metrics.
  • • Support go-to-market (GTM) efforts for new products and features, ensuring coordinated launch execution.
  • • Lead and mentor marketing teams, fostering a culture of ownership, speed, and accountability.
  • • Work in a high-performance, flat organization where all members are expected to be hands-on and contribute directly to the company’s mission.
  • • Operate with autonomy and clear accountability, prioritizing outcomes over process or hierarchy.
  • • Adapt quickly to changing priorities, optimize campaigns in real time, and respond to market feedback with agility.
  • • Contribute to brand awareness and user acquisition efforts that impact millions of users across Southeast Asia.
  • • Ensure all marketing activities reflect the company’s mission to digitize industries and create efficient, positive societal impact.

🎯 Requirements

  • • 4–7 years of experience in marketing with exposure to both strategic planning and execution
  • • Proven track record in performance marketing, digital strategy, and cross-functional campaign leadership
  • • Strong understanding of paid media (Facebook, Google, TikTok), SEO, content marketing, and CRM
  • • Ability to lead creative production across digital formats — video, static, and copywriting
  • • Strong data literacy — ability to analyze results and translate them into clear decisions
  • • Experience managing budgets, agencies, and external vendors

🏖️ Benefits

  • • Competitive compensation with performance bonuses
  • • Ownership of high-impact marketing campaigns with regional exposure
  • • Hybrid work flexibility with high autonomy and clear accountability
  • • A chance to shape the future of a leading Southeast Asian fintech brand

Skills & Technologies

Go
Remote
ÂŁ90k-110k

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Bjak Sdn. Bhd. logo
Bjak Sdn. Bhd.
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About Bjak Sdn. Bhd.

Bjak operates Malaysia’s largest digital auto-insurance marketplace, enabling instant price comparison and online purchase of motor coverage from leading insurers. The platform uses proprietary technology to simplify complex tariffs, deliver personalised quotes and e-policy issuance within minutes, eliminating paperwork and agent visits. Licensed by Bank Negara Malaysia, Bjak also offers road-tax renewal, accident assistance and claims support, serving millions of drivers nationwide while partnering with insurers to increase digital distribution efficiency and customer reach.

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