VP of Brand

Vanta, Inc.

Job Overview

Location

Remote U.S.

Job Type

Full-time

Full Job Description

📋 Description

• Define and evolve Vanta’s brand strategy across every touchpoint, ensuring consistency, distinction, and differentiation in Creative, Content & Social, and Communications as one integrated system.
• Lead the creation and scaling of a world-class creative organization spanning brand design, advertising, web, video, motion, and production, setting the highest visual and experiential standards for the company.
• Own Vanta’s voice, editorial strategy, and presence across all owned channels, building programming that drives attention and sharing through short-form video, data-driven storytelling, and culturally relevant content.
• Establish and lead Vanta’s external narrative across media, analysts, and industry voices, driving share of voice and building a durable executive thought leadership platform.
• Design and execute unexpected in-person brand experiences at events, conferences, and Vanta’s flagship gatherings, including major industry events like RSA.
• Build a measurable brand engine that directly links brand investment to pipeline and revenue through clear leading indicators, ensuring brand impact is tied to business outcomes.
• Experiment with bold creative ideas across emerging formats and channels, turning successful experiments into repeatable systems and playbooks.
• Partner closely with the CMO, CEO, and cross-functional leaders in Growth, Product Marketing, and Product to ensure brand initiatives directly drive business growth.
• Maintain and elevate second-line leadership across Creative, Content & Social, and Communications teams, fostering high-performing, accountable teams.
• Embrace cutting-edge AI tools to enhance creative output, improve efficiency, and gain a competitive edge in brand execution.
• Translate complex topics like security, compliance, and trust into human, urgent, and compelling stories that resonate across enterprise and startup audiences.
• Demonstrate a clear point of view on social media trends and cultural relevance, ensuring Vanta remains hard to ignore in a noisy marketplace.
• Manage internal teams, external agencies, and third-party partners with excellence, ensuring alignment to brand vision and execution standards.
• Protect Vanta and customer data in all team operations and deliverables, maintaining strict compliance and data security protocols.
• Foster an inclusive, diverse, and equitable creative environment that reflects Vanta’s commitment to hiring talent of all backgrounds.
• Maintain deep curiosity about security, compliance, and the future of trust, and drive efforts to make these topics feel modern, accessible, and culturally resonant.
• Balance visionary thinking with operational discipline, setting bold direction while building the systems, processes, and team structures needed to execute at scale.

🎯 Requirements

• 15+ years of brand and creative leadership experience, ideally in high-growth B2B SaaS or technical consumer companies
• Proven leadership of connected functions including Creative, Content & Social, and Communications, with ability to align them under a single strategy
• Demonstrated success in building and scaling high-performing teams with strong second-line leadership
• Portfolio showcasing creative excellence directly tied to measurable business outcomes
• Experience evolving enterprise brands while preserving humanity, sharpness, and cultural relevance
• Strong narrative and storytelling skills, capable of turning complex topics into clear, urgent, and human stories

🏖️ Benefits

• Industry-competitive salary and equity
• Comprehensive medical, dental, and vision coverage with 100% of employee-only premium costs covered for most plans
• 16 weeks paid parental leave for all new parents
• Health & wellness stipend, remote workspace stipend, internet and cellphone stipend
• Matching 401(k) contribution with immediate vesting
• Flexible PTO policy plus 80 hours of Sick Time and 11 company-paid holidays

Skills & Technologies

Remote

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Vanta, Inc.

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About Vanta, Inc.

Vanta is a San Francisco-based compliance automation platform that helps businesses obtain and maintain SOC 2, ISO 27001, HIPAA, GDPR and other security certifications. Its cloud service continuously monitors infrastructure, collects audit evidence, runs automated tests and produces auditor-ready reports, reducing the manual effort and cost of demonstrating security posture to customers and regulators. Founded in 2017, the company primarily serves high-growth SaaS startups and mid-market technology firms.

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