Happyhotel GmbH logo

(Senior) Demand Generation Manager (m/w/d)

Job Overview

Location

Offenburg

Job Type

Full-time

Category

Marketing

Date Posted

May 28, 2026

Full Job Description

đź“‹ Description

  • • As a (Senior) Demand Generation Manager, you are the architect of our growth machine, responsible for building the pipeline engine behind the future of hotel automation from the ground up, directly collaborating with leadership to lay the foundation for the next scaling phase.
  • • Your day-to-day includes owning the marketing-generated pipeline and optimizing the customer journey from first touchpoint to demo, designing and executing multi-channel campaigns (Paid, Organic, Outbound Support), identifying and closing funnel gaps, creating and optimizing landing pages and conversion assets, defining and monitoring core metrics like pipeline contribution and cost per opportunity, and translating the vision of an AI-driven commercial operating system into compelling offers and hooks.
  • • You will work closely with the leadership team at Happyhotel GmbH, a company focused on hotel automation and scaling its market presence through data-driven demand generation strategies.
  • • In this role, you will deepen your expertise in B2B SaaS demand generation, master end-to-end pipeline ownership, sharpen your analytical and strategic execution skills, and have the opportunity to directly impact revenue growth and international expansion.

🎯 Requirements

  • • 5+ years of experience in B2B SaaS Demand Generation with proven success in building or scaling a pipeline engine
  • • Strong analytical mindset focused on funnels and revenue impact, not vanity metrics
  • • Hands-on mentality with ability to move between strategic planning and operational execution
  • • Experience with ICP-driven marketing for SMB/Mid-Market and understanding of complex sales cycles
  • • Fluency in both German and English

🏖️ Benefits

  • • Flexible working hours and the freedom to work from home for ideal work-life balance
  • • Choice of MacBook or ThinkPad for work, also available for private use
  • • Complete home office equipment provided through Onyo Homeoffice
  • • 50% subsidy for Hansefit fitness and health membership
  • • Regular team events fostering a strong sense of community and belonging
  • • Opportunity to actively contribute to international growth and make a tangible impact

Skills & Technologies

Senior
Onsite

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About Happyhotel GmbH

Happyhotel is a Berlin-based technology company specializing in revenue management and pricing optimization software for the hospitality industry. Its AI-driven platform helps hotels and vacation rental providers dynamically adjust room rates based on demand, market trends, competitor pricing, and historical data to maximize revenue and occupancy. The company serves independent hotels, boutique chains, and property management groups across Europe and beyond, offering a cloud-based solution that integrates with major PMS and channel managers. Happyhotel emphasizes ease of use, automation, and data transparency, enabling revenue managers to make informed decisions without requiring deep technical expertise. Founded in 2017, the company has grown rapidly by focusing on underserved segments of the hotel tech market, combining hospitality expertise with advanced machine learning to deliver measurable uplift in RevPAR and ADR for its clients.

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