Job Overview
Location
Los Angeles, Nebraska, Netherlands
Job Type
Full-time
Category
Account Executive
Date Posted
February 24, 2026
Full Job Description
đź“‹ Description
- • Join KnowBe4, a leading cybersecurity company dedicated to strengthening security cultures worldwide, and become an integral part of our mission to transform workforces into the strongest security assets. As an Account Executive (SMB) in Utrecht, Netherlands, you will be instrumental in acquiring new Small to Medium-sized Business (SMB) logos, driving revenue growth, and expanding KnowBe4's market presence.
- • At KnowBe4, we empower over 70,000 organizations globally with our AI-driven Human Risk Management platform. We are recognized as a Leader by G2 and TrustRadius, boasting unusually high customer retention rates. This role offers the opportunity to contribute to a company that is not just providing security awareness training but redefining the industry standard for trusted security partnerships in a complex threat landscape.
- • Your primary responsibility will be to meet and exceed monthly sales quotas by acquiring new SMB accounts within your assigned territory. This involves a proactive approach to sales, leveraging various prospecting methods, diligently following up on inbound leads, and strategically reigniting dormant customer opportunities to drive new logo acquisition.
- • You will be expected to build and maintain a robust pipeline of SMB opportunities. This requires a deep understanding of lead cadence best practices and the ability to effectively conduct product demonstrations, showcasing the full value proposition of KnowBe4’s comprehensive suite of security solutions.
- • A key aspect of this role is articulating how KnowBe4's products enhance an organization's human firewall. You will educate potential clients on how each product within our suite can significantly improve their security posture and mitigate risks, transforming their biggest vulnerability into their strongest defense.
- • Success in this role hinges on understanding an organization's unique buying needs, identifying key decision-makers, anticipating potential roadblocks, and defining clear next steps to shorten sales cycles and maximize the volume of new logo acquisitions. This requires strategic thinking and a consultative sales approach.
- • You will strategically manage subscription levels, negotiate multi-year deals, and potentially offer discounted pricing to increase Annual Recurring Revenue (ARR). This requires strong negotiation skills and a keen understanding of financial value propositions.
- • Maintaining accurate and thorough records of daily sales activities is crucial. You will utilize Salesforce to meticulously track all interactions, opportunities, and progress, ensuring data integrity for reporting and forecasting.
- • Collaboration is key. You will work closely with assigned Channel Sales Representatives to ensure a seamless closing process for new logos acquired through our valuable partner business channels. This partnership approach ensures a unified customer experience and maximizes revenue opportunities.
- • Building and nurturing strong relationships with prospects is fundamental to your success. You will proactively develop and manage these relationships to create a consistent pipeline of potential customers and foster long-term business growth.
- • This role is based in Utrecht, Netherlands, offering a vibrant and modern work environment. KnowBe4 fosters a culture of radical transparency, extreme ownership, and continuous professional development. We believe in creating a welcoming workplace where all employees can be themselves, whether working remotely or in the office.
- • We strive to make every day fun and engaging, with various team activities, from lunches to trivia competitions and local outings, ensuring a dynamic and exciting atmosphere. Your contribution will directly impact the company's growth and its mission to make the world a safer place by addressing the human element of cybersecurity.
- • As an Account Executive, you will be a vital player in KnowBe4's continued success, driving sales in the SMB market and contributing to the company's global impact in cybersecurity awareness and human risk management.
- • You will be responsible for managing your territory effectively, identifying untapped potential within the SMB market, and converting leads into loyal, long-term customers. Your ability to understand customer needs and tailor solutions will be paramount.
- • This role requires a proactive, results-oriented individual who thrives in a fast-paced sales environment and is passionate about cybersecurity. You will be empowered to take ownership of your sales process and drive significant contributions to the team's overall success.
- • You will continuously learn and adapt to the evolving cybersecurity landscape, staying abreast of new threats and solutions to better serve our clients. Your expertise will help organizations build a stronger, more resilient security posture.
- • The position is located in Utrecht, Netherlands, and requires fluency in German to effectively engage with clients in that market. This international focus adds a dynamic dimension to the role, allowing you to leverage your language skills and cultural understanding to build strong client relationships.
- • Your success will be measured by your ability to consistently meet and exceed sales quotas, grow your customer base, and contribute to KnowBe4's reputation as a trusted security partner.
- • We are looking for a motivated, energetic self-starter with excellent verbal and written communication skills. Strong collaborative and teamwork skills are essential, as is the ability to work with minimum supervision. A stats-driven business professional with a proactive approach will excel in this role.
- • You will be part of a supportive team that values innovation and continuous improvement, providing you with the resources and opportunities needed to grow your career in sales and cybersecurity.
🎯 Requirements
- • Fluent in German
- • 1-3 years of experience selling to Small/Medium-sized businesses (SMBs)
- • Excellent verbal and written communication skills
- • Motivated, energetic self-starter with strong collaborative and teamwork skills
🏖️ Benefits
- • Company-wide bonuses based on monthly sales targets
- • Employee referral bonuses
- • Adoption assistance
- • Tuition reimbursement
- • Certification reimbursement and completion bonuses
Skills & Technologies
Remote
Degree Required
About KnowBe4, Inc.
KnowBe4 provides a security awareness training and simulated phishing platform used by organizations to educate employees on recognizing and preventing social engineering, ransomware, and other cyber threats. The cloud-based service offers interactive training modules, customizable phishing campaigns, policy management, and analytics to measure human risk and compliance. Founded in 2010 and headquartered in Clearwater, Florida, the company serves small businesses to large enterprises worldwide, helping reduce susceptibility to attacks and build a security-conscious workforce.
