Job Overview
Location
Sydney
Job Type
Full-time
Category
Marketing Manager
Date Posted
February 27, 2026
Full Job Description
đź“‹ Description
- • As the Associate Manager, Lifecycle Creative at DoorDash Australia, you will be instrumental in shaping how our brand connects with customers across their entire journey. You will lead the creative strategy and hands-on execution for all lifecycle campaigns, primarily focusing on email and in-app channels. This pivotal role sits at the exciting intersection of brand building, customer retention, and performance marketing, demanding a blend of creative vision and data-driven precision.
- • You will be the driving force behind the end-to-end development of compelling, personalized campaigns that not only showcase DoorDash’s unique service and value proposition but also significantly boost engagement, elevate CRM performance metrics, and unlock sustainable customer growth. Your work will directly impact how both new and existing audiences experience DoorDash, ensuring every touchpoint is engaging and effective.
- • This role requires a highly cross-functional approach. You will collaborate closely with key teams including CRM, New Verticals, Restaurants, Ad Sales, and Analytics. Your ability to translate complex commercial priorities into customer-centric narratives that are both scroll-stopping and captivating at scale will be crucial. You’ll be tasked with balancing ambitious creative ideas with meticulous data analysis to ensure our lifecycle communications are not just industry-leading and best-in-class, but also cohesive, fresh, and unmistakably DoorDash, all while rigorously meeting clear performance goals.
- • This is an exceptional opportunity for a versatile creative professional who thrives in dynamic, fast-paced environments. If you enjoy owning projects from initial concept through to final execution and are energized by producing high-volume, high-impact, data-informed campaigns, this role is for you. You should be equally comfortable pushing creative boundaries and optimizing performance, leveraging both your intuition and analytical insights to elevate DoorDash's presence across every stage of the customer lifecycle.
- • Your core responsibilities will include owning the complete creative development process and hands-on production for DoorDash’s lifecycle campaigns, encompassing everything from initial ideation to final execution across email and in-app surfaces. You will be responsible for conceptualizing and producing bold, personalized creative work that masterfully balances brand storytelling with commercial performance objectives, aiming to drive engagement, foster growth, and enhance customer retention.
- • A key aspect of your role will be translating overarching business and product priorities into customer-focused communications that offer clear utility and possess standout creative appeal. You will be empowered to push creative boundaries and evolve our brand's tone of voice, while simultaneously utilizing data, rigorous testing, and continuous optimization to consistently enhance campaign impact and effectiveness.
- • You will play a significant role in shaping the overall presence of DoorDash across all lifecycle channels, ensuring that all creative output is cohesive, distinctive, and highly relevant to the Australian market. This involves a deep understanding of local nuances and consumer behaviour.
- • Strong partnerships will be essential. You will work hand-in-hand with cross-functional teams such as CRM, New Verticals, Restaurants, Ad Sales, and Analytics to bring integrated, impactful ideas to life, ensuring a unified brand experience.
- • Staying ahead of the curve is vital. You will be expected to keep abreast of emerging trends, innovations, and best practices within lifecycle marketing, CRM, and personalization to ensure our creative output remains fresh, effective, and scalable.
- • You will be a key player in defining how DoorDash communicates with its customers at critical moments, ensuring consistency, relevance, and impact across all lifecycle touchpoints. This involves a deep dive into customer journeys, segmentation strategies, and personalization techniques to craft messages that resonate deeply and drive desired actions.
- • The role demands a proactive and iterative approach, where you will continuously seek opportunities to refine and improve campaign performance through A/B testing, data analysis, and creative experimentation. Your ability to translate insights into actionable creative strategies will be paramount to success.
- • Ultimately, you will contribute to building a stronger, more engaged customer base for DoorDash in Australia by delivering creative that not only captures attention but also builds lasting brand loyalty and drives measurable business results.
🎯 Requirements
- • 5+ years of experience in creative roles, with a strong emphasis on hands-on design and copywriting, particularly within lifecycle or CRM functions (emails, push notifications, in-app messages).
- • Proficiency in Figma, with bonus points for experience with CRM platforms like Braze or Taxi.
- • A solid understanding of email marketing nuances, including basic knowledge of HTML coding considerations and feasibility for inbox rendering.
- • Demonstrated ability to design for diverse experiences and devices, including desktop, mobile, and dark mode.
- • A strong portfolio showcasing excellence in lifecycle storytelling and creative craft.
🏖️ Benefits
- • Hybrid work model with 3 days in-office (Melbourne or Sydney) and 2 days remote.
- • Opportunity to shape the creative direction of a leading global brand in the Australian market.
- • Collaborative and fast-paced work environment with cross-functional teams.
- • Comprehensive benefits and perks focused on employee well-being.
- • Be part of a company mission to empower local economies and drive innovation in the logistics and technology space.
Skills & Technologies
Go
Junior
Remote
About DoorDash Australia Pty Ltd
DoorDash Australia Pty Ltd operates the Australian arm of DoorDash Inc., providing an on-demand logistics platform that connects consumers with local restaurants and retailers for food and grocery delivery. The company uses a technology-driven marketplace to facilitate ordering, dispatch, and last-mile delivery services across major Australian cities. It partners with merchants to expand their reach and offers Dashers flexible earning opportunities through independent contractor arrangements.
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