Business Development Representative

📋 Description

• • As a Business Development Representative at Scrunch, you'll be one of the first voices prospects hear from us, owning outbound prospecting across enterprise and mid-market accounts, qualifying inbound interest, and partnering closely with Account Executives to build and move pipeline in a high-impact, high-visibility role where the BDR function matters—not a number-dialing factory.
• • You'll generate pipeline through multi-channel outreach via email, phone, LinkedIn, and AI-assisted sequencing, qualify and prioritize inbound leads, research target accounts for hyper-relevant outreach, and execute signal-based prospecting plays using intent data and buying triggers to time outreach for maximum impact.
• • You'll run an AI-powered motion by using AI tools like Claude to research accounts, draft personalized messaging, and build automated workflows, operate across signal-based platforms and automated dialers, continuously experiment with new approaches, and treat AI as a force multiplier while leveraging your judgment to earn trust with senior enterprise buyers.
• • You'll partner with the team by working closely with AE partners on target accounts and handoff quality, collaborating with PMM to sharpen messaging and relay market intelligence, maintaining clean CRM data, and participating in team enablement to share learnings and help everyone improve.
• • Scrunch is a venture-backed startup on a mission to bring brands to an AI-first future, helping marketing teams rethink how their products are discovered on AI platforms like ChatGPT, Claude, and Gemini, with $26M in backing and over 500 paying brands including Fortune 500 companies like Lenovo and breakout startups like Clerk.
• • This role is a genuine launchpad with a clear path to Account Executive for top performers, offering direct access to sales leadership, investment in your development, and the opportunity to build deep fluency in a new market category while shaping company growth and building something meaningful—not just executing someone else's playbook.