Job Overview
Location
Gurugram, Haryana, India
Job Type
Full-time
Category
Marketing
Date Posted
May 6, 2026
Full Job Description
đź“‹ Description
- • As a Commerce Lifecycle Marketing Manager at GoDaddy, you will own end-to-end lifecycle email campaigns, setting strategy and acting as a thought partner to define objectives, target audiences, segmentation, and messaging for US audiences.
- • You will lead brief development, copywriting, creative direction, and drive execution across build, QA, launch, and post-campaign analysis for continuous optimization, ensuring high-performing email campaigns.
- • You will build and deploy campaigns in Salesforce Marketing Cloud (SFMC), including data extensions, dynamic and personalized content, and basic automations, while using SQL to define, validate, suppress, and measure audiences for accurate targeting and measurement.
- • You will partner closely with Product, PMM/GTM, Design, Analytics, and Engineering teams to translate business goals into effective briefs, launches, performance insights, and an experimentation roadmap, contributing to GoDaddy’s mission of empowering entrepreneurs worldwide.
🎯 Requirements
- • 6+ years of experience in email/lifecycle marketing, building campaigns from the ground up using a marketing automation platform (preferably Salesforce Marketing Cloud) for US audiences
- • Proven end-to-end ownership from concept to launch (brief → copy/creative → build → QA → deploy), with strong project management and stakeholder communication skills
- • Strong copywriting, creative direction, and lifecycle marketing strategy mindset to deliver high-quality, high-performing email campaigns
- • Working knowledge of SQL for audience selection and validation (joins, aggregations, suppression, data QA)
- • Analytical and experiment-minded, with the ability to define success metrics, interpret results (conversion, revenue, retention, CTR, deliverability), and turn insights into clear actions
🏖️ Benefits
- • Paid time off and retirement savings (e.g., 401k, pension schemes)
- • Bonus/incentive eligibility and equity grants, including participation in the employee stock purchase plan
- • Competitive health benefits and family-friendly benefits including parental leave
- • Access to Employee Resource Groups (ERGs) and a culture that supports side hustles and entrepreneurial spirit
Skills & Technologies
About GoDaddy Inc.
GoDaddy Inc. is a publicly traded internet domain registrar and web hosting company headquartered in Tempe, Arizona. Established in 1997, it provides domain name registration, website hosting, SSL certificates, website building tools, email hosting, and cloud-based products to individuals and small-to-medium businesses worldwide. The company operates a large network of data centers and supports over 84 million domains for approximately 21 million customers. GoDaddy generates revenue through subscription-based services, domain renewals, and add-on products, and serves markets in North America, Europe, Asia-Pacific, Latin America, and the Middle East.
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