CRO Specialist

Solace Corporation

Job Overview

Location

United States

Job Type

Full-time

Full Job Description

📋 Description

• Own end-to-end conversion rate optimization across Solace’s patient funnel, including paid and organic landing pages, intake flows, and pre-visit touchpoints to improve CTR, booking rate, and show rate.
• Design, launch, and analyze A/B and multivariate experiments using Statsig to drive measurable improvements in funnel efficiency and patient outcomes.
• Independently build and iterate on web experiences directly in Webflow without requiring engineering support.
• Conduct qualitative research by recruiting and interviewing patients to uncover friction points, synthesize insights into testable hypotheses, and share findings cross-functionally.
• Maintain a prioritized CRO backlog aligned to business outcomes, not idea volume, ensuring experiments target high-impact user journey bottlenecks.
• Collaborate closely with channel managers (Meta, Google Ads, etc.) to ensure messaging consistency and alignment across the entire patient acquisition funnel.
• Translate experiment results into clear, actionable recommendations for stakeholders across Product, Design, Data, and Marketing teams.
• Help evolve Solace’s experimentation culture by improving frameworks, documentation, and decision-making standards for testing and learning.
• Stay current with industry best practices in CRO, patient experience design, and digital optimization to continuously enhance the patient and advocate experience.
• Partner with Product and Design teams to ensure experimentation strategy aligns with broader company goals and product roadmap.
• Use dashboards and data reports to extract insights, identify trends, and validate hypotheses with statistical rigor.
• Balance speed and rigor in experimentation — knowing when to iterate quickly, when to wait for sufficient data, and when to pivot based on evidence.
• Maintain a bias for action, thriving under tight timelines while ensuring experiments are methodologically sound and impact-driven.
• Collaborate in design tools like Figma to review wireframes, prototypes, and user flows to inform conversion optimization strategies.
• Manage multiple concurrent experiments with strong organizational skills, ensuring timelines, dependencies, and outcomes are tracked and communicated effectively.

🎯 Requirements

• 3–4 years of hands-on CRO experience, ideally in a lead-gen or sales-assisted funnel
• Proficiency in Webflow with the ability to independently build and iterate on web experiences
• Familiarity with experimentation tools such as Statsig (or similar)
• Strong understanding of A/B testing, experimentation design, and statistical significance
• Ability to uncover patient needs through qualitative research and turn insights into testable hypotheses
• Proficiency in data interpretation, reporting, and optimization using dashboards or data pulls

🏖️ Benefits

• Work at a Series C startup backed by Inspired Capital, Craft Ventures, Torch Capital, Menlo Ventures, Signalfire, and IVP
• Join a lean, mission-driven U.S.-based team focused on redefining healthcare navigation
• Opportunity to do the best work of your life alongside a team that values urgency, precision, and heart
• Direct impact on patient outcomes through measurable improvements in funnel efficiency and experience

Skills & Technologies

Onsite

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Solace Corporation

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About Solace Corporation

Solace Corporation provides event-driven middleware and streaming data movement solutions that let enterprises connect cloud, on-premises, and IoT environments. Its PubSub+ event brokers, APIs, and managed services enable real-time information flow across applications, devices, and users for financial services, retail, transportation, and government markets. The company supports open protocols like AMQP, MQTT, JMS, and REST, integrates with Kubernetes, Kafka, and serverless platforms, and offers hybrid and multi-cloud deployment options. Headquartered in Ottawa, Canada, Solace was founded in 2001 and serves global customers requiring low-latency, high-throughput, and secure event streaming.

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