Digital Marketing Specialist

Scale Army

Job Overview

Location

Egypt

Job Type

Contract

Full Job Description

📋 Description

• We are seeking a highly organized and detail-oriented Digital Marketing Specialist & Coordinator to join a dynamic, specialized marketing agency focused on the thriving beauty and wellness industry. This is a pivotal, hands-on role designed for an individual who excels in executing digital marketing tasks with precision and consistency. You will be instrumental in operating core digital platforms, managing SEO packages, maintaining meticulous account details, and ensuring the successful completion of monthly production goals. If you are someone who thrives within digital tools, adheres to proven processes, and takes immense pride in delivering high-quality, detail-oriented work, this opportunity is for you. You will also have the chance to collaborate with senior strategists on more advanced initiatives, broadening your skill set and strategic understanding.
• In this role, you will be responsible for the meticulous operation of the Search Atlas platform, a key tool for delivering defined SEO packages to a diverse clientele. This involves performing essential monthly optimizations, diligently tracking keyword performance, and conducting basic technical checks for all assigned clients. Your ability to navigate and utilize these platforms effectively will be crucial to client success and agency efficiency.
• A significant aspect of your role will involve comprehensive account management. You will be tasked with maintaining impeccably organized records of client preferences, understanding their unique needs, and preserving historical account information. You will serve as the central repository of knowledge for your assigned accounts, ensuring that all information is accurate, up-to-date, and consistently applied across all marketing efforts. This deep understanding of each client's specific context will enable more tailored and effective marketing strategies.
• Execution and workflow management are at the heart of this position. You will be expected to manage your personal production calendar within ClickUp, a robust project management tool, ensuring that all tasks are tracked and completed efficiently. Your primary responsibility will be to complete monthly deliverables, which include content updates, crucial SEO tasks, and performance reporting, all within established deadlines. Punctuality and reliability in meeting these production goals are paramount.
• Performance reporting will be a key deliverable. You will monitor Google Analytics and Google Search Console to extract vital data, identify significant trends, and understand campaign performance. Based on this data, you will create clear and concise monthly performance summaries for stakeholders, translating complex data into actionable insights. Your ability to communicate performance effectively will be highly valued.
• You will also provide essential support for HubSpot, assisting with the logistics of lifecycle campaigns. This includes data entry, performing basic performance checks on email campaigns, and offering light support for email marketing execution. Your contribution here will help ensure seamless campaign operations and effective lead nurturing.
• Strategic collaboration is an integral part of this role. You will work closely with the Senior SEO Strategist to troubleshoot technical challenges that may arise and to support the execution of higher-level strategic initiatives. This collaborative environment allows for continuous learning and contribution to broader marketing strategies.
• This role is ideal for candidates based in LATAM, Africa, and Eastern Europe. It is important to note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours, specifically aligned with the Central Time (CT) zone (8 AM – 6 PM CT, Monday to Thursday). This ensures seamless communication and collaboration with clients and the internal team.
• Our client is a distinguished marketing agency that specializes in serving the beauty and wellness industry. They forge strong partnerships with high-end salons, spas, and lifestyle brands across North America, offering comprehensive solutions in branding, digital strategy, and search visibility. Their unique approach involves speaking the “native language” of their niche, combining profound industry expertise with a vibrant, collaborative culture that expertly blends creative execution with data-driven performance. This role offers a unique opportunity to become deeply immersed in a specialized and high-growth sector.

🎯 Requirements

• 2+ years of hands-on experience in digital marketing or account coordination, with a strong preference for direct experience with Search Atlas, HubSpot, and ClickUp.
• Working knowledge of Local and Organic SEO fundamentals, including keyword research, metadata optimization, and ranking analysis.
• Highly detail-oriented with exceptional organizational capabilities, proven ability to manage multiple client accounts simultaneously, and a proactive, self-starter mindset.
• Strong technical fluency and the ability to quickly learn and master new software platforms, coupled with excellent time management and process adherence skills.

🏖️ Benefits

• Fully Remote work environment, offering flexibility and work-life balance.
• Structured 4-day work week (Monday to Thursday), allowing for extended weekends and improved personal time.
• Opportunity to master high-level digital marketing systems and gain deep hands-on experience in SEO execution, platform operations, and account management within a niche-focused agency.
• Collaborative culture that values both creativity and measurable results, with opportunities to work alongside senior strategists on advanced initiatives.

Skills & Technologies

Remote

Degree Required

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About Scale Army

Scale Army Careers is a remote-talent marketplace that sources, vets and places top sales, marketing and technical professionals across Latin America and Africa into full-time roles with high-growth U.S. companies. Operating under the same umbrella as Scale Army, the platform pairs candidates with vetted 40-hour-per-week engagements, provides onboarding guidance, monthly check-ins and equipment stipends, and channels consistently strong performers into progressively higher-impact opportunities to build long-term, dollar-based careers.

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