Directive Consulting LLC logo

Digital Marketing Strategist - Startups/SMB (Remote Canada)

Job Overview

Location

Remote - Canada

Job Type

Full-time

Category

Software Engineering

Date Posted

May 26, 2026

Full Job Description

đź“‹ Description

  • • Own the end-to-end performance marketing success of no more than seven SMB clients across Paid Media, SEO, and CRO channels.
  • • Develop and execute data-driven demand generation strategies aligned with Directive’s DiscoverabilityOS™ methodology to drive measurable revenue outcomes for B2B SaaS clients.
  • • Serve as the primary point of contact for clients, building trusted relationships through clear communication, empathy, and confidence in presenting marketing strategies and results.
  • • Project manage client campaigns from planning to delivery, ensuring timelines are met, budgets are controlled, and deliverables exceed expectations.
  • • Apply deep technical expertise in SaaS marketing to optimize paid acquisition, organic search visibility, and conversion rate performance.
  • • Analyze campaign performance metrics, identify growth opportunities, and present actionable insights to clients and internal teams.
  • • Stay ahead of industry trends by actively researching and integrating emerging tools, including AI and automation, to enhance marketing efficiency and effectiveness.
  • • Collaborate cross-functionally with Performance, Communications, and Commerce divisions to align client strategies with broader brand and demand objectives.
  • • Deliver creative, high-impact marketing campaigns that position clients as indispensable in their markets.
  • • Maintain rigorous organizational standards for account documentation, reporting, and client communication workflows.
  • • Travel as required to meet client needs, attend industry events, or participate in team retreats.
  • • Operate remotely from a home office with reliable internet, a professional work environment, and a laptop (PC or Mac) to access required software platforms.
  • • Work primarily through virtual meetings (Zoom) and Slack, coordinating with a distributed team across Canada and other supported regions.
  • • Adhere to Directive’s remote-first work model while maintaining high standards of accountability, responsiveness, and results-driven execution.

🎯 Requirements

  • • 2+ years of experience in agency-side marketing
  • • 2+ years of experience in performance marketing
  • • Deep expertise in Paid Media, SEO, and CRO for SaaS companies
  • • Proven ability to manage client relationships and deliver results as an individual contributor
  • • Strong project management skills with a track record of delivering campaigns on time and under budget
  • • Availability to travel

🏖️ Benefits

  • • 100% employer-paid medical, dental, and vision insurance for employees; 50% employer contribution for dependents
  • • Unlimited PTO with a 2-week minimum requirement, paid company holidays, birthday off, and End of Year Recharge (Dec 24–Jan 1)
  • • Access to Spring Health for certified therapy and Headspace membership for mental wellness
  • • Gympass membership for physical wellness
  • • Traditional and Roth 401(k) with 3% company match
  • • Annual bonus based on tenure that scales over time
  • • Annual anniversary trip to Newport Beach, CA with peers and executive leadership

Skills & Technologies

Spring
Apache Spark
Remote

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Directive Consulting LLC
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About Directive Consulting LLC

Directive is a performance marketing agency for software companies, blending search, paid media, and content strategy to accelerate pipeline growth. Founded in 2014 and headquartered in Irvine, California, the agency serves B2B SaaS clients across North America and Europe through data-driven programs that integrate SEO, PPC, and lifecycle marketing. Services include paid search, paid social, marketing automation, and revenue operations consulting, delivered by cross-functional teams focused on measurable pipeline and ARR impact rather than vanity metrics.

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