BlueCross BlueShield of Tennessee logo

Digital Product Manager

Job Overview

Location

USA, TN, Chattanooga, Remote

Job Type

Full-time

Category

Product Manager

Date Posted

May 15, 2026

Full Job Description

đź“‹ Description

  • • Lead agile, cross-functional teams to manage and advance digital products, channels, and programs end-to-end, ensuring alignment with business objectives and member experience goals.
  • • Develop and execute innovative, industry-leading digital solutions tailored to BlueCross BlueShield of Tennessee’s member needs in a highly regulated health insurance environment.
  • • Define and manage product roadmaps by identifying, researching, and scoping key business opportunities that support the future-state vision for digital products and campaigns.
  • • Drive digital initiatives by establishing strategic direction, tactical execution plans, and clear delivery timelines in collaboration with Engineering, Design, Legal, Compliance, and other key stakeholders.
  • • Build and maintain strong partnerships across organizational teams to deliver seamless, high-quality digital services and ensure consistent alignment on priorities and resource allocation.
  • • Work closely with stakeholders throughout the organization to gain buy-in, resolve conflicts, and align cross-departmental efforts around product vision and deliverables.
  • • Manage competing priorities in a complex, high-traffic digital environment with accountability for delivering solutions on time and within scope while maintaining regulatory compliance.
  • • Leverage AI-enabled tools responsibly within approved workflows and policies to enhance productivity and transform member service delivery, with expectations to expand AI usage as role maturity grows.
  • • Contribute to a culture of innovation by encouraging experimentation, data-informed decision-making, and continuous improvement in digital product design and delivery.
  • • Serve as the primary point of ownership for digital products with direct impact on millions of members, ensuring products meet business value metrics and member satisfaction benchmarks.
  • • Balance technical feasibility, business impact, and user experience requirements to prioritize initiatives that deliver maximum value across digital channels.
  • • Communicate product progress, risks, and outcomes clearly through oral and written updates to executives, engineering leads, and non-technical stakeholders.
  • • Maintain proficiency in Microsoft Office M365 (Outlook, Word, Excel, PowerPoint, Teams, SharePoint) to manage documentation, reporting, collaboration, and project tracking.
  • • Operate with minimal supervision while thriving in team-oriented settings, demonstrating accountability for shared roles, responsibilities, and outcomes.
  • • Handle multiple concurrent projects with strong organizational skills, ensuring all deliverables meet quality standards and deadlines.
  • • Travel occasionally within Tennessee, including to BCBST’s headquarters in Chattanooga, to support in-person collaboration and stakeholder engagement.
  • • Contribute to an inclusive workplace culture that adheres to BCBST’s EEO policies and fosters diversity, equity, and belonging across all teams and initiatives.

🎯 Requirements

  • • Bachelor’s Degree or equivalent 4 years of professional corporate work experience
  • • 6 years of experience managing consumer tools/technology or equivalent
  • • 3 years of experience in a leadership or management role
  • • 1 year of project management, account management, or similar experience
  • • Proficiency in Microsoft Office M365 (Outlook, Word, Excel, PowerPoint, Teams, SharePoint)
  • • Demonstrated ability to work independently and collaboratively in complex, regulated environments

🏖️ Benefits

  • • Remote work flexibility with occasional travel within Tennessee
  • • Opportunity to shape digital health solutions for millions of members in a mission-driven organization
  • • Culture that encourages responsible use of AI tools to enhance productivity and member service
  • • Access to a stable, established healthcare provider with strong governance and compliance frameworks

Skills & Technologies

Product Management
Remote
Degree Required

Ready to Apply?

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BlueCross BlueShield of Tennessee logo
BlueCross BlueShield of Tennessee
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About BlueCross BlueShield of Tennessee

BlueCross BlueShield of Tennessee is the largest health-benefit plan company headquartered in the state, providing medical, dental, vision, and Medicare Advantage coverage to individuals, employers, and government programs. Founded in 1945 as a nonprofit mutual insurance company, it administers benefits for more than 3 million members through statewide provider networks, care-management programs, and digital health services. The company also engages in community health initiatives, preventive-care outreach, and value-based reimbursement models to improve outcomes and manage costs across Tennessee.

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