Job Overview
Location
US - Remote
Job Type
Full-time
Category
Data Science
Date Posted
June 23, 2026
Full Job Description
đź“‹ Description
- • Develop and execute an integrated content strategy across digital, social, experiential, and print channels to build brand awareness, affinity, and association through a thought leadership lens.
- • Design and manage an omnichannel content calendar that aligns with key activities such as report releases, events, and campaigns, collaborating with Internal and External Communications teams.
- • Implement SEO, AEO, and digital reputation strategies using the PESO model to enhance brand visibility and credibility across owned, earned, shared, and paid channels.
- • Craft and lead integrated marketing campaigns centered around critical moments including industry conferences, report launches, and major announcements.
- • Establish a data-driven approach to content development and performance by leveraging analytics, testing, and emerging digital trends to optimize reach and engagement.
- • Ensure all content adheres to Risepoint’s voice, tone, and messaging framework, providing editorial oversight and revisions as needed.
- • Lead executive thought leadership planning and execution for the CEO and other C-suite leaders, including ghostwriting, editorial planning, and ongoing audience development.
- • Identify, prioritize, and secure participation in high-impact conferences, industry events, awards, and forums to elevate Risepoint’s visibility and credibility in higher education and workforce innovation.
- • Manage the full lifecycle of event participation—from abstract submissions and speaker preparation to logistics, on-site presence, and post-event content amplification.
- • Collaborate with Public Affairs and external PR agencies to shape executive public appearances, including podcast features, media interviews, byline opportunities, and speaking engagements.
- • Drive cross-functional content initiatives that are well-planned, data-informed, and executed effectively to ensure the right stories reach the right audiences at the right moments.
- • Measure and report on the success of content and thought leadership initiatives through metrics including brand awareness, audience engagement, share of voice, and executive visibility.
- • Position Risepoint as a credible, authoritative voice in higher education and workforce innovation through consistent, high-quality content and strategic executive presence.
- • Translate narrative and brand positioning into compelling content and campaigns that resonate with key audiences and drive meaningful engagement.
- • Maintain expertise in the conference and podcast landscape within education, technology, or similarly ideas-driven industries to identify strategic opportunities for brand amplification.
🎯 Requirements
- • 10+ years of experience in thought leadership, content strategy, marketing, or a closely related field with exposure to multiple disciplines
- • Demonstrated ability to build and execute full brand campaigns from concept to completion with understanding of SEO and AEO
- • Experience developing social media channel strategies (LinkedIn and YouTube preferred) that support integrated campaigns
- • Proven track record of building executive thought leadership presences and collaborating with PR teams on earned media
- • Exceptional writing skills with ability to capture both executive and brand voice
- • Experience owning content calendars across multiple channels and managing complex workstreams
🏖️ Benefits
- • Remote work opportunity across the United States
- • Role focused on shaping industry narrative in higher education and workforce innovation
- • Collaboration with C-suite leaders and external PR agencies on high-visibility initiatives
- • Opportunity to influence brand reputation through thought leadership and strategic content
Skills & Technologies
See exactly how your profile matches this role — strengths, skill gaps, and what to do about them.
About Risepoint Holdings LLC
Risepoint is a private equity firm focused on acquiring and growing lower-middle-market companies in North America. It partners with founder-owned businesses in sectors such as business services, niche manufacturing, distribution, and specialty consumer products, providing capital, strategic guidance, and operational expertise to accelerate growth and improve performance. The firm pursues long-term value creation through buy-and-build strategies, operational improvements, and add-on acquisitions, aiming to scale portfolio companies while preserving their core culture and management teams.
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