Job Overview
Location
New York
Job Type
Full-time
Category
DevOps
Date Posted
June 13, 2026
Full Job Description
đź“‹ Description
- • Lead high-tempo organic content strategy and creative direction for Instagram and TikTok, owning content pillars, editorial calendars, and end-to-end briefing processes.
- • Deliver expert-level creative concepts, hooks, pacing, and edit structures for short-form video content that drives audience growth, engagement, and revenue.
- • Own and evolve each brand’s social voice and presence, directing rapid-turnaround content responses to trends and community interactions.
- • Translate client brand strategy and platform performance data (hook retention, watch time, completion rate, engagement rate, saves, shares, follower growth, comment sentiment) into actionable content decisions.
- • Brief and collaborate with Designers and Editors to produce high-volume native assets including statics, carousels, motion graphics, Stories, and UGC/creator content — with ability to personally edit in CapCut or design in Figma when needed.
- • Identify organic content winners with strong performance metrics and recommend them for scaling into paid media campaigns.
- • Present content strategies, campaign results, and creative rationale to clients with clarity, confidence, and data-backed storytelling.
- • Continuously refine and scale the Organic Social service by establishing systems, frameworks, and processes that maintain quality and speed as volume increases beyond 50+ creatives per month.
- • Utilize AI tools such as Claude, Midjourney, Perplexity, or Runway to accelerate content production and increase creative volume without sacrificing platform-native authenticity.
- • Maintain a hands-on role in content creation: storyboard, shoot, cut, and ship assets; adjust pacing in CapCut; refine layouts in Figma, Photoshop, or Illustrator.
- • Demonstrate fluency in platform algorithms and distribution mechanics, prioritizing earned reach over aesthetic appeal alone.
- • Build and lead a team of Designers and Editors, fostering a culture of creative rigor, speed, and data-informed iteration.
- • Maintain a digital portfolio showcasing organic social work with clear evidence of metric-driven results including follower growth, engagement lift, and watch time improvement across diverse formats (UGC, high-fidelity, low-fidelity).
- • Operate in a fully remote environment with all business conducted in English and aligned to EST time zone.
🎯 Requirements
- • 2+ years in a Director-level or equivalent leadership role leading content strategy and managing creative teams
- • 4+ years of hands-on organic social media experience focused on Instagram and TikTok with proven success growing audiences and driving revenue
- • Demonstrated ability to create, edit, and ship content using CapCut, Figma, Adobe Creative Suite, and AI-assisted tools — not strategy-only experience
- • Portfolio showcasing organic content with measurable impact on metrics like watch time, engagement rate, saves, and follower growth
- • Excellent client presentation and communication skills with ability to give crisp, actionable feedback to creatives
- • Comfort and proficiency with AI tools (e.g., Claude, Midjourney, Runway) to produce shipped, scalable content
🏖️ Benefits
- • Unlimited PTO + US holidays
- • Company-sponsored medical, dental, and vision coverage
- • Robust 401(k) program with company match and profit-sharing opportunities
- • Flexible parental leave
- • Interdisciplinary exposure to grow skills beyond core role
Skills & Technologies
See exactly how your profile matches this role — strengths, skill gaps, and what to do about them.
About Darkroom Software, Inc.
Darkroom Software, Inc. provides workflow and sales automation solutions for professional photographers and photo studios. Founded in 1999, the company’s platform combines tethered shooting, image editing, proofing, online storefronts, and order fulfillment in one integrated system. Users can capture images directly from cameras, apply real-time adjustments, create client galleries, and sell prints or digital downloads through branded e-commerce sites. Darkroom supports event, portrait, sports, and school photographers with tools for barcode scanning, green-screen automation, and multi-user studios. The software is available for both Windows and macOS, and integrates with labs, payment processors, and shipping providers.
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