Field Experience Representative, HOKA, Houston

📋 Description

• • As a Field Experience Representative for HOKA, you will be the vital link between our innovative running brand and the vibrant local communities we serve. Your primary mission will be to cultivate strong relationships, elevate brand awareness, and drive consumer engagement across your designated territory in Houston, TX.
• • You will be instrumental in educating and inspiring retail partners by conducting comprehensive training sessions for store sales staff. This involves imparting deep product knowledge, effective selling techniques for technical running footwear and apparel, and reinforcing HOKA's brand ethos to ensure a consistent and exceptional customer experience at the point of sale.
• • A significant aspect of your role will involve actively participating in and leading consumer-facing events, activations, and expos. At these gatherings, you will be the face of HOKA, engaging directly with potential customers, facilitating product try-ons, answering questions, and ultimately stimulating interest and driving sales.
• • You will act as a brand ambassador, ensuring HOKA's presence is felt and appreciated within retail environments. This includes proactively communicating any inventory-related concerns or opportunities to the sales representatives and maintaining a positive and professional brand representation within stores.
• • The role demands a strategic approach to planning and executing your schedule. You will collaborate closely with sales representatives and office personnel to develop effective itineraries that maximize your reach and impact across the territory.
• • You will be responsible for delivering exceptional one-on-one service to consumers, including expert fitting and selling of HOKA's technical running footwear and apparel. This requires a deep understanding of biomechanics, running needs, and product features to match individuals with the perfect HOKA solution.
• • Preparing and presenting information effectively to various client groups, including retail partners and internal teams, will be a key responsibility. This involves clear, concise, and persuasive communication tailored to your audience.
• • Maintaining a strong record of follow-through on commitments and effectively prioritizing your workflow will be essential for managing the diverse demands of this field-based role.
• • You are expected to demonstrate a high degree of self-motivation, initiative, and a proactive approach to problem-solving, identifying challenges and opportunities within your territory and developing solutions.
• • Staying abreast of the latest industry trends, competitor activities, and HOKA's evolving product line is crucial to maintaining your expertise and effectiveness.
• • Building and nurturing productive, effective, and professional relationships with a wide range of stakeholders, including peers, superiors, sales representatives, and retail store sales staff, is fundamental to your success.
• • You will be empowered to exercise good judgment and take initiative in identifying and capitalizing on opportunities to promote the HOKA brand and enhance the customer experience.
• • This role requires a dynamic individual who can thrive in a remote, field-based environment, balancing independent work with collaborative efforts to achieve team and company objectives.
• • Your efforts will directly contribute to HOKA's market presence, sales performance, and brand loyalty within the competitive running footwear and apparel industry.