Job Overview
Location
New York City
Job Type
Full-time
Category
Software Engineering
Date Posted
May 22, 2026
Full Job Description
đź“‹ Description
- • Design and execute a comprehensive field marketing strategy centered on high-impact, high-touch in-person events including conferences, trade shows, panels, roundtables, fireside chats, networking events, VIP dinners, happy hours, partner events, brand activations, product launch events, and employer branding initiatives.
- • Develop and manage a complementary virtual event strategy featuring webinars, virtual activations, and digital experiences to extend reach and augment field efforts.
- • Oversee end-to-end event logistics for both domestic and international events, including vendor selection, budget management, attendee coordination, venue arrangements, and on-site execution.
- • Implement standardized lead capture protocols at events and design post-event follow-up sequences to maximize pipeline generation and ensure consistent conversion tracking.
- • Own and manage the annual event budget, ensuring cost efficiency while maintaining premium brand standards across all activations.
- • Collaborate closely with sales, product, and senior leadership teams to align event initiatives with key business objectives and major product launches.
- • Measure, analyze, and report on the performance of individual events and the overall field marketing roadmap using clear metrics tied to brand awareness, lead generation, and pipeline impact.
- • Maintain strict brand consistency across all event materials, messaging, tone, visual identity, and attendee experience to reinforce Rogo’s sophisticated positioning in institutional finance.
- • Adapt quickly between reactive event opportunities—such as securing executive participation in existing industry events with short notice—and proactive, multi-month planning of proprietary Rogo-hosted experiences.
- • Engage with discerning audiences at top investment banks, private equity firms, and hedge funds, tailoring event content and execution to match the high standards of institutional finance professionals.
- • Leverage deep understanding of B2B SaaS, FinTech, and AI industries to craft events that resonate with technical and decision-making stakeholders in finance.
- • Balance autonomy with collaboration, independently driving event execution while ensuring alignment with cross-functional teams and company-wide goals.
- • Stay current on industry trends in AI, financial technology, and enterprise software to inform event themes, speaker selection, and messaging that positions Rogo as a thought leader.
- • Ensure all events reflect Rogo’s culture of intensity, ownership, and excellence, delivering experiences that are as innovative as the product being promoted.
🎯 Requirements
- • 5+ years of field marketing or event marketing experience, ideally in B2B SaaS, Institutional Finance, FinTech, or AI
- • Proven track record of planning and executing both in-person and virtual events that drive pipeline and brand awareness
- • Strong project management and organizational skills — demonstrated ability to manage multiple, complex programs simultaneously
- • Ability to thrive in fast-paced, high-growth environments and adapt in ambiguous situations
- • Ability to code-switch between reactive event execution (e.g., securing executive participation in days) and proactive, end-to-end event planning over months
- • Deep understanding of institutional finance audiences and the ability to engage discerning, high-level stakeholders
🏖️ Benefits
- • Exceptional traction: strong product-market fit with the world's largest investment banks, hedge funds, and private equity firms
- • World-class team: high talent density with smart, driven individuals who take ownership and deliver excellence
- • Velocity: fast-paced environment that accelerates learning and responsibility
- • Frontier technology: work on cutting-edge AI systems pushing boundaries in reinforcement learning and published research
- • Cutting Edge Product: use and promote a state-of-the-art platform that reinvents how finance professionals work
Skills & Technologies
See exactly how your profile matches this role — strengths, skill gaps, and what to do about them.
About Rogo, Inc.
Rogo, Inc. provides generative AI technology for financial services firms, enabling investment banks, asset managers and private equity teams to query internal documents, generate reports and automate workflows. The platform combines large language models with proprietary data connectors to extract insights from research, filings and proprietary documents while maintaining security and compliance standards. Founded in 2021 and headquartered in New York City, the company serves bulge-bracket banks and alternative investment managers seeking to accelerate analysis and decision-making across M&A, capital markets and investment research functions.
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