Field Marketing Manager (Remote)

📋 Description

• • Unframe AI Inc. is seeking a highly motivated and results-driven Field Marketing Manager to spearhead the development, execution, and optimization of impactful field marketing programs. This pivotal role is designed for an individual with a proven track record in field marketing, capable of directly generating qualified sales pipeline and driving significant revenue growth. You will be instrumental in crafting and implementing regional marketing strategies that not only elevate brand awareness and stimulate demand but also foster robust alignment between sales and marketing teams. The ideal candidate possesses a dynamic, fast-paced work ethic, a keen ability to translate overarching business objectives into actionable field initiatives, and a deep-seated passion for delivering measurable return on investment (ROI) through strategic marketing efforts.
• • As a Field Marketing Manager, your core responsibility will be to design and execute comprehensive regional field marketing plans meticulously aligned with the company's overarching revenue goals. This involves building and scaling integrated field programs that encompass a diverse range of activities, including but not limited to, impactful in-person and virtual events, strategic participation in key trade shows, exclusive executive roundtables, dynamic partner activations, and targeted local campaigns designed to resonate with specific market segments.
• • A critical component of this role is the rigorous tracking, measurement, and reporting of program performance. You will be expected to meticulously analyze key performance indicators (KPIs) and campaign data, leveraging these insights to continuously optimize programs for maximum ROI and tangible revenue impact. This data-driven approach ensures that all field marketing efforts are efficient, effective, and directly contributing to business objectives.
• • You will serve as a key strategic partner to regional sales leaders, cultivating a deep understanding of their territory priorities, specific account strategies, and ambitious revenue targets. This close collaboration is essential for ensuring that field marketing initiatives are precisely tailored to support sales efforts and address market needs.
• • Working hand-in-hand with the sales team, you will proactively identify high-value target accounts and develop bespoke, account-focused field programs designed to penetrate and engage these key prospects. This involves a consultative approach, understanding the nuances of each target account and crafting marketing strategies that align with their business challenges and opportunities.
• • Ensuring the seamless execution of strong lead follow-up processes is paramount. You will equip the sales team with the necessary tools, compelling messaging, and timely information to effectively convert generated leads into qualified sales opportunities, thereby maximizing the value of every marketing touchpoint.
• • This role demands close collaboration with cross-functional teams, including Product Marketing, Content Marketing, Partnerships, and Customer Marketing. By working together, you will ensure the creation of cohesive and compelling field experiences that resonate with target audiences and reinforce Unframe AI's value proposition.
• • You will meticulously manage and track lead progression through the sales funnel, ensuring accurate attribution, comprehensive reporting, and efficient lead management practices. This oversight guarantees that the impact of field marketing activities is clearly understood and quantifiable.
• • At Unframe AI, field marketing is recognized as a critical strategic growth lever, extending far beyond mere event logistics. In this capacity, you will collaborate closely with senior sales and marketing leadership to execute programs that exert a direct influence on pipeline generation and the cultivation of valuable enterprise relationships. You will be granted significant ownership over high-impact initiatives, gain invaluable exposure to complex B2B sales cycles, and play a highly visible role in shaping how Unframe AI engages with the market as the company continues its rapid scaling trajectory.
• • This position offers an exceptional opportunity for individuals energized by the prospect of transforming strategic plans into flawless execution, fostering seamless collaboration across diverse teams, and witnessing the tangible business impact of their contributions. If you are a proactive, independent builder who thrives on taking ownership, is deeply committed to quality, and possesses a strong desire to make a real impact within a fast-moving AI company, this role provides both significant challenge and ample opportunity for professional growth.