
Job Overview
Location
London
Job Type
Full-time
Category
Marketing
Date Posted
August 11, 2026
Full Job Description
đź“‹ Description
- • Own the number → converting our Payroll partners' customer base into live Kota policies, end to end. The core motion is self-serve; our sales team backs you up on higher-touch deals.
- • Find where the funnel leaks and fix it → instrument every step from first impression to live policy, form hypotheses about why people drop, ship changes to the flows Kota controls, and build the business case for changes to the flows our partners control.
- • Make sure customers discover Kota at the right moments → whether Kota builds that experience or a partner builds it on our API, you own where and how Kota shows up.
- • Position and package Kota so it converts inside our partners' products → the messaging and in-product copy that turn a benefits section into sign-ups.
- • Design and productise the partner launch playbook → the enablement partners run under their own brand and the lifecycle motions that pull people back, so every new partner and cohort ramps predictably.
🎯 Requirements
- • 4+ years doing growth work — in a growth, product growth, or marketing team; we care what you owned, not what it was called. Ideally the first or an early growth hire who built the motion themselves.
- • You came up inside a growth team at a PLG or B2B2C company and have personally shipped onboarding and activation experiments — not briefed them, shipped them. You can pull your own funnel data without asking anyone, and you can mock up a flow in Figma fast enough to put it in front of a partner's product team this week.
- • You've owned a number measured after sign-up → activation, conversion to paid, feature adoption. If your track record is MQLs and launch calendars, this isn't the role.
- • Systems thinking is your sharpest tool → when conversion is flat, your first instinct is to instrument the funnel and find the leak, not rewrite the headline. You form hypotheses, ship changes, read the data, and iterate.
- • Strong product marketing is your second → positioning, packaging and copy that convert inside someone else's product, with no brand or push traffic to lean on.
- • You ship through influence, not authority → most of the surfaces that matter here belong to our partners. Bonus if you've grown a product through a channel or surface you didn't control.
- • Founder energy → resourceful, self-directed, no playbook needed.
- • Start-up/scale-up background; bonus for fintech, B2B2C, or embedded/partner channels.
🏖️ Benefits
- • Stock-options
- • Health Insurance
- • Up to 5% matched contribution to a Workplace Pension
- • Life Assurance cover
- • WFH stipend to support your home office needs
- • Generous Paid Time Off - work hard and take the time you need
- • Annual company-wide offsite
Skills & Technologies
See exactly how your profile matches this role — strengths, skill gaps, and what to do about them.
About Kota Technologies Limited
Kota Technologies Limited offers a platform designed to streamline employee benefits, including health insurance, pensions, life assurance, and flexible benefits. Kota's products integrate with HRIS and payroll systems like Payfit to automate benefits administration, aiming to reduce errors and improve employee engagement. They target people and finance teams, offering solutions for auto-enrollment and benefits management. Kota aims to solve the administrative burdens associated with fragmented benefits providers. They work with companies like Tines, Carwow, and Unmind.
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