Growth Marketing Associate

Notabene Global Inc.

Job Overview

Location

London

Job Type

Full-time

Full Job Description

📋 Description

• Own end-to-end execution of marketing campaigns that generate qualified pipeline for sales, including webinars, lead magnets, co-marketing programs, and event activations.
• Plan, promote, and host 10+ webinars annually, managing speaker coordination, promotion, registration, and post-event nurture sequences to drive measurable net-new pipeline.
• Create and distribute high-value lead magnets (guides, benchmark reports, research pieces) tailored to compliance leaders, heads of payments, and product teams at financial institutions and fintechs launching digital asset products.
• Write compelling, professional content including blog posts, case studies, and customer stories that build credibility with institutional buyers and drive inbound lead volume.
• Coordinate and execute partner and customer co-marketing initiatives, delivering at least 3 joint activations per month such as co-branded content, cross-promotions, and joint webinars.
• Support event marketing by planning and managing Notabene’s presence at industry conferences, side events, and community gatherings.
• Maintain and update sales enablement materials — including one-pagers, slide decks, and battle cards — ensuring they reflect current messaging and effectively support the GTM team’s outreach.
• Manage marketing performance reporting and attribution in HubSpot, working closely with RevOps to improve measurement clarity and link campaigns directly to pipeline generation.
• Adapt templated design assets for campaigns, social media, and events using Canva or Figma, reducing dependency on design teams and accelerating content production.
• Manage external vendors across SEO, performance marketing, graphic design, and web development, ensuring timelines, budgets, and briefs are met.
• Build and optimize marketing automation workflows in HubSpot, including list segmentation, lead scoring, and campaign-triggered nurturing sequences.
• Use AI tools responsibly to accelerate content drafting, data analysis, and workflow automation while maintaining human oversight for quality and brand alignment.
• Analyze campaign performance data to identify what’s working, adjust strategy accordingly, and communicate insights clearly to leadership and sales teams.
• Stay current with fintech and regulatory trends to ensure marketing messaging remains relevant, accurate, and authoritative within the digital assets space.
• Collaborate with the Head of Growth Marketing and VP of Marketing to align tactics with broader growth goals and ensure consistent brand voice across channels.

🎯 Requirements

• Proven ability to write clean, professional marketing copy for blogs, emails, landing pages, and sales materials without heavy editing
• Hands-on experience with HubSpot or similar marketing automation platforms, including building workflows, segmenting lists, and generating performance reports
• Comfort with basic design tasks using Canva or Figma to adapt templates and produce quick social or campaign assets
• Understanding of marketing attribution and ability to interpret imperfect data to guide campaign decisions
• Experience working autonomously in small teams, owning outcomes rather than just assigned tasks
• Willingness to use AI tools responsibly to increase efficiency while maintaining quality and brand integrity

🏖️ Benefits

• Flexible Remote Work: Work from anywhere with preference for UK or European time zones; US time zones also accepted
• $1000 WFH Stipend: Provided within first year of employment for home office setup
• MacBook Pro: Procured by employee and manager to select a model meeting individual needs
• Unlimited PTO: Trust-based approach to time off with no restrictions
• Country-Specific Benefits: Statutory offerings and contributions managed through employer-of-record

Skills & Technologies

Rails

Junior

Remote

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Notabene Global Inc.

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About Notabene Global Inc.

Notabene is a compliance software company that helps crypto-native businesses meet global Travel Rule and anti-money-laundering requirements. Its platform automates counterparty risk assessment, transaction screening, and secure data exchange between virtual asset service providers, banks, and financial institutions. Founded in 2020 and headquartered in New York, the company connects exchanges, custodians, and DeFi protocols to a unified compliance network, enabling safe, auditable transfers of digital assets while satisfying FATF and FinCEN regulations across jurisdictions.

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