GTM Engineer

Liveflow Inc.

Job Overview

Location

Remote

Job Type

Full-time

Full Job Description

📋 Description

• Are you a driven and analytical individual with a passion for driving growth and leveraging cutting-edge technology? LiveFlow Inc. is seeking a highly motivated GTM Engineer to join our dynamic team and play a pivotal role in shaping our Go-To-Market strategy, with a particular focus on new AI initiatives.
• At LiveFlow, we are revolutionizing the accounting and finance landscape by building the next-generation platform designed to empower lean finance teams to manage massive enterprises with unprecedented efficiency. We've secured significant funding, raising over $21 million from esteemed investors such as Y Combinator, YC Continuity, Valar, Seedcamp, WndrCo, Moonfire, and Bradley Horowitz (VP Product at Google), underscoring the immense potential and market validation of our vision.
• Our platform is already making a substantial impact, streamlining financial workflows for thousands of companies and earning hundreds of 5-star ratings on G2. The founding team's deep expertise, honed at Europe's fastest-growing fintech, Revolut, provides a strong foundation for our continued success and innovation.
• As a GTM Engineer, you will be at the forefront of our growth initiatives, starting with direct ownership of new AI-driven projects that will define LiveFlow's Go-To-Market strategy for Chief Financial Officers (CFOs) and other finance professionals. Your primary objective will be to strengthen demand generation across various channels and significantly automate key processes through the strategic application of Artificial Intelligence.
• This role offers a unique opportunity to gain deep insights into LiveFlow's Ideal Customer Profile (ICP), understanding their needs, pain points, and how our platform delivers exceptional value. You will be instrumental in developing and refining our GTM and content strategies by creating comprehensive reports that extract actionable metrics and inform critical business decisions.
• You will identify and spearhead key initiatives to drive our growth from zero to one, with the potential to expand your role into AI or other strategic domains. This involves forming data-driven hypotheses, conducting rigorous analysis, and delivering compelling, executive-level proposals that outline strategic directions and recommended actions.
• A significant aspect of your role will involve driving cross-functional efforts. You will collaborate closely with a broad range of teams, including Sales, Customer Success, Business Development, RevOps, and Product. Your contributions will be crucial in problem-solving, building new capabilities, and leading projects that directly fuel LiveFlow's overall growth trajectory.
• We foster a culture of agility and continuous learning. You will need to stay adaptable and remain open to new opportunities, working directly under the guidance of our CEO and COO. This provides unparalleled exposure to high-level strategic discussions and decision-making processes.
• Your responsibilities will encompass a wide array of strategic and analytical tasks, including but not limited to:
• Developing a deep and nuanced understanding of LiveFlow's Ideal Customer Profile (ICP), including their business challenges, financial operations, and technology adoption patterns.
• Designing and implementing robust reporting frameworks to track key performance indicators (KPIs) related to Go-To-Market activities, content engagement, and AI initiative effectiveness.
• Extracting actionable insights from data to inform and optimize GTM strategies, marketing campaigns, and content development efforts.
• Identifying and prioritizing new growth opportunities, particularly those leveraging AI to enhance customer acquisition, engagement, and retention.
• Formulating clear hypotheses for new initiatives, designing experiments to test them, and analyzing results to determine their viability and impact.
• Preparing and presenting concise, data-backed proposals and recommendations to executive leadership, outlining strategic plans and expected outcomes.
• Collaborating effectively with Sales to refine lead qualification and outreach strategies, ensuring alignment with GTM objectives.
• Partnering with Customer Success to identify opportunities for upselling, cross-selling, and improving customer retention through proactive engagement and value realization.
• Working with Business Development to explore strategic partnerships and channel opportunities that can accelerate market penetration.
• Liaising with RevOps to ensure seamless data flow, process automation, and the effective utilization of our CRM and other sales/marketing tools.
• Engaging with the Product team to provide market feedback, identify feature gaps, and contribute to the product roadmap based on customer needs and emerging trends.
• Proactively researching and staying abreast of the latest advancements in AI, machine learning, and search technologies, and evaluating their potential application within LiveFlow's ecosystem.
• Experimenting with and implementing AI tools and techniques to automate workflows, enhance data analysis, and improve operational efficiency across GTM functions.
• Managing projects from conception to completion, ensuring timely delivery and successful execution of strategic initiatives.
• Contributing to a culture of innovation and continuous improvement within the GTM team and the broader organization.
• This role is ideal for someone who thrives in a fast-paced, results-oriented environment and is eager to make a tangible impact on a rapidly growing fintech company. You will have the autonomy to shape your responsibilities and grow your career in exciting new directions.

🎯 Requirements

• Minimum of 2 years of experience in a demanding, fast-paced environment such as investment banking, private equity, management consulting, or an early-stage startup.
• Excellent verbal and written communication skills, with the ability to articulate complex ideas clearly and persuasively to diverse audiences.
• Demonstrated familiarity with sales and marketing principles, or a strong aptitude for quickly learning and applying these concepts.
• High degree of comfort with ambiguity, a proactive approach to problem-solving, and a willingness to test, fail, and learn in pursuit of innovative solutions.
• Strong interest in and proven ability to stay current with emerging technologies, particularly in the fields of Artificial Intelligence and search.
• Prior hands-on experience utilizing AI tools such as Clay, Claude, or ChatGPT for workflow automation and data analysis is highly desirable.
• Practical experience in moving and integrating data across different systems using APIs and webhooks.

🏖️ Benefits

• Substantial equity package, offering significant long-term financial upside.
• Comprehensive medical, dental, and vision coverage to support your health and well-being.
• Provision of all the latest technology you need to excel, including a MacBook and high-quality monitors.
• Monthly budget allocated for professional development, including books and conference attendance.
• Unlimited Paid Time Off (PTO) policy, promoting work-life balance and flexibility.
• An open-door policy where any missing benefits or needs can be discussed and potentially accommodated.

Skills & Technologies

Remote

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Liveflow Inc.

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About Liveflow Inc.

Liveflow is a no-code automation platform designed to help businesses streamline their workflows and connect various applications without requiring extensive technical expertise. It focuses on integrating with popular tools like Notion, Slack, and Google Sheets, enabling users to automate tasks such as data entry, notifications, and report generation. The platform's visual interface allows for easy creation and management of automated processes, making it accessible to a wide range of users, from small businesses to larger enterprises. Liveflow aims to boost productivity and efficiency by simplifying complex integrations and automating repetitive manual tasks, thereby freeing up valuable time for strategic initiatives.

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