Head of Brand & Campaigns, Deliveroo for Work

Deliveroo Holdings plc

Job Overview

Location

London - The River Building HQ

Job Type

Full-time

Full Job Description

📋 Description

• Join us in our mission to transform the way people shop and eat, where impact, innovation, and growth drives everything we do.
• Our Brand & Experience team builds the emotional connection between Deliveroo and our customers, riders, and partners.
• With a deep understanding of our audience and a passion for creativity, we bring our brand to life across every touchpoint.
• Whether it’s a push notification, social campaign, or packaging design—we craft compelling experiences that shape perceptions, spark engagement, and make Deliveroo a loved, global brand.
• We’re looking for a Head of Brand & Campaigns to join our London team.
• This is a hybrid role.
• In this role, you’ll help us shape and scale the B2B brand strategy and multi-channel campaign execution for Deliveroo and Wolt for Work across 25 global markets.
• You’ll be joining the For Work B2B Marketing team.
• Deliveroo and Wolt for Work operate as a fast-growing, entrepreneurial vertical within the business, helping corporate clients across 25 global markets deliver great food solutions for their teams.
• You’ll be responsible for leading the planning, orchestration, and message mix for integrated campaigns across 25 global markets, balancing brand positioning with performance objectives.
• You’ll act as a steward for the For Work brands, setting the strategic direction, preserving brand voice, and maintaining high quality across all customer-facing touchpoints.
• You’ll apply hands-on digital media expertise to help scale campaigns across LinkedIn, Meta, Search, podcasts, and publications, while embedding AI-led processes for media buying and creative translation.
• You’ll oversee end-to-end integration across paid and owned channels (CRM, organic social), managing campaign budgets, agency contracts, and quarter-by-quarter forecasting.
• You’ll define measurement frameworks, campaign KPIs, and reporting processes to surface insights and continuously improve efficiency.
• You’ll partner closely with four functional Marketing Managers (Creative, Campaign Leadership, Product Marketing, CRM), providing strategic direction, coaching, and execution support.

🎯 Requirements

• Proven ability to combine strategic brand thinking with hands-on digital media execution and buying expertise (including LinkedIn, Meta, and Search).
• Demonstrated experience orchestrating multi-market, integrated campaigns across cross-functional teams, including CRM, organic social, and commercial functions.
• Experience in line management, leading direct reports, and coaching teams to support their ongoing development.
• Strong analytical capabilities with a track record of setting KPIs, defining measurement frameworks, and using data to guide decisions.

🏖️ Benefits

• Make a visible impact every day.
• Learn fast in an entrepreneurial environment.
• Build a career, not just a role.
• Deliver together in an inclusive culture.

Skills & Technologies

Apache Spark

Hybrid

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Deliveroo Holdings plc

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About Deliveroo Holdings plc

Deliveroo operates an online food-delivery marketplace connecting consumers with restaurants and grocery retailers through a logistics network of riders. Founded in 2013 in London, the platform processes orders via mobile and web, manages dispatch, and provides data analytics to partners. Revenue comes from commissions, delivery fees, and subscription memberships. It serves urban markets across Europe, Asia-Pacific, and the Middle East, holding licenses as a technology intermediary and courier service provider.

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