Job Overview
Location
Mexico - Mexico City
Job Type
Contract
Category
Marketing
Date Posted
March 18, 2026
Full Job Description
đź“‹ Description
- • Join Hangar Aviation Technologies, Inc. as an HVAC Paid Media Specialist to drive high-intent leads and booked jobs for US-based home-service businesses through expert management of Google Ads and Local Services Ads—your work directly impacts client revenue by turning ad spend into measurable service calls and appointments.
- • Manage and optimize paid media campaigns across Google Ads (Search, PMAX, Display, Video, Remarketing) for HVAC, plumbing, electrical, roofing, and cleaning clients, ensuring alignment with lead quality, cost-per-acquisition, and booked job goals rather than vanity metrics like clicks or impressions.
- • Own end-to-end Google Local Services Ads (LSA) lifecycle: setup, verification, bid optimization, review management, and performance tuning to maximize visibility and lead flow in competitive local markets.
- • Implement, validate, and troubleshoot conversion and call tracking using GA4, Google Ads, and third-party platforms (WhatConverts, CallRail) to ensure accurate attribution of leads to campaigns, keywords, and ad creatives.
- • Apply data-driven bidding strategies (Maximize Conversions, Target CPA, value-based) tailored to service-based lead generation, continuously refining based on lead quality feedback and booking outcomes.
- • Analyze weekly and monthly performance trends to identify scaling opportunities, budget reallocations, and creative or targeting adjustments that improve efficiency and ROI for clients.
- • Collaborate with internal teams and external vendors to align messaging, audience targeting, and performance insights, ensuring campaign strategies reflect seasonal demand, service offerings, and local market nuances.
- • Document and refine optimization workflows, bid strategies, and reporting templates to create repeatable, scalable processes that improve team efficiency and campaign consistency across clients.
- • Stay current on Google Ads algorithm updates, LSA policy changes, and emerging local advertising best practices through ongoing training, platform certifications, and industry resource monitoring.
- • Work fully remotely within US time zones (EST–PST), leveraging Slack, Zoom, Google Workspace, and Asana to maintain seamless communication with US-based clients and internal stakeholders while building a long-term, location-independent career.
🎯 Requirements
- • Direct, hands-on experience running paid ads for HVAC or home-services businesses (HVAC, plumbing, electrical, roofing, cleaning, or similar service industries)
- • Strong experience with Google Ads for local lead generation, including Search, PMAX, Display, Video, and Remarketing campaigns
- • Proven experience managing and optimizing Google Local Services Ads (LSA) for service-based businesses
- • Working knowledge of GA4, call tracking, and attribution fundamentals to measure lead quality and campaign ROI
- • Non-negotiable: Prior professional remote work experience and fluency with remote collaboration tools (Slack, Zoom, Google Workspace, Asana or similar) supporting US- or UK-based companies
🏖️ Benefits
- • Fully remote role with flexibility to work from Mexico City while collaborating with US-based clients in EST–PST time zones
- • Opportunity to specialize in a high-demand niche (HVAC/home-services paid media) with clear impact on client revenue and business growth
- • Access to professional development resources and exposure to advanced tools like Google Tag Manager, AI-driven reporting, and programmatic advertising platforms
Skills & Technologies
Remote
About Hangar Aviation Technologies, Inc.
Provider of an online platform that connects aircraft owners and operators with certified pilots and instructors for on-demand charter, rental, training and ferry flights. The marketplace vets pilots, manages scheduling, payment and insurance, giving owners access to qualified crew while enabling pilots to find work across piston, turboprop and jet aircraft nationwide. Based in Austin, Texas, the company serves private owners, flight schools, charter operators and corporate flight departments seeking flexible pilot staffing solutions.
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