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Industry Strategist Manager

Acxiom LLC

Job Overview

Location

Remote/Homebased

Job Type

Full-time

Full Job Description

📋 Description

• The Industry Strategist Manager role at Acxiom LLC is a strategic position within the Product Consulting Group, focused on leveraging deep product expertise to drive data and identity sales initiatives. This role is critical in aligning product knowledge with client needs to deliver tailored solutions that support revenue growth and market positioning.
• Day-to-day responsibilities include utilizing in-depth product knowledge to support sales efforts through pricing strategy, product presentations, solution recommendations, and customized proposal creation. The role involves collaborating with cross-functional teams to determine optimal client solutions, providing expert consultation to internal and external stakeholders, and contributing to the superior positioning of Acxiom’s products and services.
• The Product Consulting Group operates at the intersection of product, sales, and strategy, working closely with product management, sales, and marketing teams to ensure offerings meet evolving market demands. As a remote/homebased role based in Conway, Arkansas, this position offers flexibility while maintaining strong collaboration across distributed teams.
• In this role, the individual will deepen their expertise in Acxiom’s product portfolio, agency offerings, direct marketing strategies, and industry dynamics. They will stay ahead of trends in direct marketing, enhance their understanding of regulated industry nuances, and develop strategic thinking by aligning individual contributions with organizational goals. Opportunities exist to influence product innovation through client feedback and to grow into broader strategic leadership roles within the company.

🎯 Requirements

• 5+ years of experience managing or processing first and third-party data, preferably with InfoBase
• Knowledge of how identity functions within the marketing ecosystem across offline and digital platforms
• Proven experience in data and identity sales support with a track record of success
• Understanding of direct marketing principles, digital media applications, and current industry trends
• Excellent communication and presentation abilities
• Strategic mindset with the ability to align individual efforts with broader organizational goals

🏖️ Benefits

• Remote/homebased work flexibility with the ability to work from Conway, Arkansas or other remote locations
• Opportunity to collaborate with cross-functional teams including product management, sales, and marketing
• Exposure to evolving trends in direct marketing and identity-driven solutions
• Professional development through continuous education on Acxiom’s products, agency offerings, and industry landscape
• Potential to influence new product and service development based on client and prospect feedback

Skills & Technologies

Remote

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Acxiom LLC

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About Acxiom LLC

Acxiom LLC is a Conway, Arkansas-based data and identity services company that helps brands and their agencies create personalized, data-driven marketing. The firm builds and manages privacy-compliant identity graphs, audience segments, and data products that link offline and online consumer attributes. Its cloud-native platform enables customer recognition, analytics, media planning, and omnichannel activation across programmatic, social, email, and TV environments. Serving financial services, retail, automotive, healthcare, and nonprofit sectors, Acxiom integrates first-party client data with third-party datasets while emphasizing data governance, security, and regulatory compliance. It operates as a subsidiary of the Interpublic Group of Companies.

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