Integrated Marketing Manager

📋 Description

• • Guide Integrated Campaign Strategy: Work closely with Business, Product and Marketing Strategy to develop and execute marketing campaign plan that align with business goals and span paid, owned and earned channels
• • Campaign Management: Own the end-to-end planning and execution of integrated campaigns - from brief and conceptual development to stakeholder alignment, flawless execution, launch and post-campaign analysis
• • Creative Excellence: Partner with Creative Teams - both internal and agencies - to cultivate the right space for creative risk taking in service of iconic work
• • Cross-Functional Collaboration: Partner closely with teams across Product, Product Marketing, GTM, Comms, and Global Affairs to bring campaigns to life for maximum impact
• • You will thrive in this role if you have...
• • Experience: 10+ years of experience in marketing and advertising agencies with at least 3 years in an integrated or campaign-focused role
• • Campaign Management Success: Proven success managing cross-channel campaigns across digital, social, email, paid media, and events. Strong understanding of content marketing, customer journey mapping, as well as excellent project management skills.
• • Traditional + Digital Marketing Expertise: Proficiency across channels, including TV, OOH, social, content, performance marketing, and events.
• • Communication Excellence: Strong ability to communicate and influence at an executive level, with fluency in adapting messaging to different cultural contexts.
• • Agility & Adaptability: Comfortable working in a fast-paced, evolving environment with the ability to pivot strategies based on market dynamics.
• • Nice to Have
• • Passion for storytelling and connecting brand with audience
• • A test-and-learn mindset with a focus on continuous improvement
• • Familiarity with AI and emerging technology marketing trends.
• • Product launch experience.
• • About OpenAI
• • OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity.
• • We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic.