Junior Video Planner (Mensch)

📋 Description

• • Join WPP Media, the AI-driven media operating unit of WPP, as a Junior Video Planner and play a pivotal role in shaping the future of media for leading global brands.
• • In this dynamic role, you will collaborate closely with client service teams to take ownership of planning TV and digital video campaigns for one or more client accounts, contributing directly to their advertising success.
• • You will be instrumental in the strategic selection of media channels, broadcasters, and other relevant parameters, meticulously considering cost-effectiveness and performance metrics to ensure optimal campaign outcomes.
• • This position offers a unique opportunity to develop expertise in video campaign management, from initial planning and execution to ongoing monitoring and detailed performance reporting.
• • As a Junior Video Planner, you will act as a crucial interface, fostering seamless communication and collaboration between internal teams, external service providers, and key market participants to ensure campaign objectives are met.
• • You will gain hands-on experience in understanding and applying campaign and contractual goals to secure the most effective placement of advertising content, maximizing reach and impact.
• • A core responsibility will be the daily monitoring of campaign performance, analyzing data, and generating comprehensive reports to inform strategy and drive continuous improvement.
• • WPP Media is at the forefront of AI-driven media solutions, and as a Junior Video Planner, you will be part of an innovative environment that leverages cutting-edge technology and data intelligence to deliver creative personalization at scale.
• • You will contribute to WPP's mission of creative transformation, helping clients navigate change, capture opportunities, and achieve transformational growth through intelligent media planning.
• • The role involves a deep dive into the evolving landscape of television and digital video advertising, requiring a keen interest in understanding new trends and platforms.
• • You will be empowered to develop your skills through diverse training opportunities and internal career programs, fostering your professional growth within the extensive WPP network.
• • This is an excellent entry-level position for individuals passionate about media, advertising, and data-driven decision-making, offering a clear path for career advancement in a leading global organization.
• • You will be part of a company culture that values diversity, inclusion, and collaboration, working alongside talented professionals in a supportive and engaging environment.
• • Contribute to the strategic direction of video advertising, ensuring that client investments are optimized for maximum return and alignment with their business objectives.
• • Develop a strong understanding of media buying principles, negotiation tactics, and the intricacies of the media marketplace.
• • Work with advanced planning tools and platforms, gaining proficiency in industry-standard software and technologies.
• • Participate in client meetings and presentations, articulating campaign strategies and performance insights with clarity and confidence.
• • Embrace a proactive approach to problem-solving, identifying potential challenges and developing effective solutions to ensure campaign success.
• • Be a key player in the end-to-end campaign lifecycle, from initial brief to final reporting, ensuring all stages are managed efficiently and effectively.
• • This role is ideal for someone who is eager to learn, adaptable to a fast-paced environment, and possesses a strong desire to contribute to impactful advertising campaigns.
• • You will be part of a team that is dedicated to pushing the boundaries of media planning and delivering exceptional results for clients.
• • The opportunity to work with a diverse portfolio of clients across various industries, gaining broad exposure to different market dynamics and advertising strategies.
• • Develop a robust understanding of media metrics and KPIs, and how to translate them into actionable insights for campaign optimization.
• • Contribute to the development of innovative media solutions that leverage AI and data to enhance campaign effectiveness and personalization.
• • Be a voice in strategic discussions, offering insights and recommendations based on campaign performance and market trends.
• • This role is designed to foster growth, providing a solid foundation for a successful career in media planning and advertising.