Lead Growth Marketing Manager

Kit Global Inc.

Job Overview

Location

Remote

Job Type

Full-time

Full Job Description

📋 Description

• We're looking for a Lead Growth Marketing Manager to help Kit reach our 2026 business goals by optimizing our acquisition engine, improving LTV:CAC, growing brand awareness with the right audiences, and increasing high-quality inbound sales pipeline.
• This is not a “build paid marketing from scratch” role. We already have working acquisition channels, a stronger brand foundation, and a clearer understanding of our target customers. The opportunity now is to sharpen the system: improve efficiency, scale what is working, develop better creative and audience strategies, strengthen measurement, and connect paid and brand investments to business impact.
• You will own paid acquisition performance and play a key role in how Kit grows across both self-serve and sales-led motions. You’ll bring a strong point of view on channel strategy, creative testing, funnel optimization, measurement, and how AI can improve speed, personalization, and performance.
• You should be a self-starter who can drive outcomes independently while working closely with Creative, Product Marketing, Sales, Analytics, Lifecycle, Product, and external partners.
• First Week: Dive into our product, customers, 2026 business goals, current marketing performance, paid acquisition workflows, brand strategy, sales pipeline goals, and team operating rhythms. Take part in Get To Know You's (GTKYs) to meet our distributed team.
• First Month: Complete a performance and opportunity audit across paid acquisition, funnel conversion, creative performance, reporting, and sales pipeline contribution. Identify 3–5 high-impact opportunities to improve LTV:CAC, grow qualified inbound demand, and increase brand-aware traffic from our target audiences.
• First Six Months: Improve performance across existing paid channels, launch focused creative and audience tests, strengthen reporting from spend to revenue impact, partner with Creative and PMM on campaign messaging, and build an experimentation roadmap across ads, landing pages, and key funnel steps.
• First Year: Own meaningful improvements in acquisition efficiency, increase qualified inbound pipeline, contribute to stronger brand awareness in priority creator segments, and build a scalable performance marketing operating system that helps Kit grow profitably.

🎯 Requirements

• 8–12+ years in growth marketing, demand generation, or performance marketing, ideally in B2B SaaS, PLG, hybrid PLG/SLG, creator economy, or prosumer/product-led businesses
• Proven success improving marketing efficiency while maintaining or increasing qualified lead volume, pipeline, or revenue
• Experience scaling and optimizing paid channels such as Google, Meta, LinkedIn, YouTube, or other relevant channels

🏖️ Benefits

• Profit Sharing
• Kit equity
• 401k with a 5% match
• We cover up to $2,100 per month toward medical premiums, with dental and vision premiums fully covered
• $2,000 equipment allowance for your first two years, $1,000 budget every following two years
• Individual learning + development budget ($3,500/year)
• Gender affirming benefits
• Childcare benefit up to $3,000 annually through JOON
• Twenty (20) days of paid time off during each year of employment
• Paid paid vacation: An after-tax bonus of $1,000 for taking five consecutive days of vacation where you’re fully unplugged from work
• Ten (10) paid holidays a year
• Two weeks of paid sick time each year, including mental health + well being days
• Twelve (12) weeks paid parental leave and flexible scheduling in your child’s first year
• Up to six weeks of paid bereavement leave, medical leave, and disaster after six months of employment, two weeks of each paid leave in your first six months
• Winter Break Closure: Kit closes for a week at the end of December, giving everyone a collective break to enjoy the holiday season
• Four-week, paid sabbatical after five years with the team
• Fantastic in-person or virtual retreats with the team twice a year

Skills & Technologies

REST

Senior

Remote

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Kit Global Inc.

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About Kit Global Inc.

Kit Global Inc. operates an e-commerce platform that helps creators and brands discover, organize and link to products they recommend, then earn commissions when followers buy. The service aggregates millions of items from major retailers, provides universal carts, price tracking and analytics, and integrates with social media and newsletters so users can monetize content without holding inventory or operating storefronts.

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