Job Overview
Location
New York
Job Type
Full-time
Category
Marketing Manager
Date Posted
April 3, 2026
Full Job Description
đź“‹ Description
- • As a Marketing Manager, Content & Growth at Vibe, Inc., you will serve as the creative engine behind the company's brand narrative, driving growth across high-impact channels where strategic thinking and editorial excellence directly influence pipeline and revenue. This role is pivotal in establishing Vibe as the definitive authority in streaming TV advertising by transforming complex adtech concepts into compelling, audience-first content that resonates with performance marketers.
- • You will own and execute end-to-end marketing initiatives across Creator/Influencer partnerships, Lifecycle Email, Content & Thought Leadership, and emerging platforms like Reddit, YouTube, and TikTok. Your day-to-day will involve identifying and managing creators who speak credibly to B2B marketers, producing high-value weekly content (playbooks, reports, webinars) repurposed across channels, auditing and building lifecycle email flows in CustomerIO, and growing authentic community presence through newsletter and podcast partnerships — all while leveraging AI to accelerate production without sacrificing quality or strategic depth.
- • You will join a high-velocity Product & Brand Marketing team within a fast-scaling, investor-backed startup that has achieved $100M revenue run rate in under two years and is trusted by over 10,000 brands. Vibe operates at the intersection of media and performance marketing, backed by elite investors including Hedosophia, Elaia, and angels like Carolyn Everson, with a mission to unlock TV as a measurable growth channel — making your work directly tied to shaping how the next generation of brands advertise.
- • In this role, you will accelerate your growth as a full-stack marketer by owning multiple channels end-to-end, refining your ability to blend data-informed strategy with creative execution, and building demonstrable expertise in B2B SaaS, CTV, and influencer-led growth. You’ll develop leadership-ready skills in cross-functional collaboration, KPI-driven optimization, and AI-augmented content systems — positioning yourself as a rare hybrid marketer who can both craft vision and ship measurable outcomes.
🎯 Requirements
- • 4–5+ years of proven experience in B2B content marketing, brand marketing, creator/influencer marketing, or lifecycle/email marketing with demonstrated ability to own multiple marketing channels simultaneously
- • Exceptional writing skills capable of producing distinct, high-quality content across formats — from CEO-level LinkedIn posts and 20-page playbooks to creator briefs — all in a single day
- • Hands-on experience with AI automation tools (e.g., Claude, Manus) to systematize content production at scale, including building workflows that go beyond basic task assistance
- • Proven ability to manage external partners (creators, agencies, freelancers) and drive high-quality output while owning KPIs tied to pipeline influence, activation, and retention
- • Expertise in email marketing and lifecycle strategy using platforms like CustomerIO or equivalent CRM/CDP, including segmentation, flow building, and connecting email to broader content initiatives
🏖️ Benefits
- • Competitive base salary range of $120,000–$180,000 for New York-based candidates, complemented by variable pay tied directly to measurable objectives you achieve
- • Comprehensive health benefits including full medical, dental, and vision coverage, plus a 401(k) plan with company matching to support long-term financial wellness
- • Generous time-off policies featuring unlimited PTO and paid parental leave, reflecting Vibe’s results-driven culture that values outcomes over hours worked
Skills & Technologies
About Vibe, Inc.
Vibe, Inc. offers an easy-to-use Streaming & Connected TV Advertising Platform designed for brands of all sizes, from startups to large enterprises and agencies. The platform empowers marketers to generate leads, increase sales, build awareness, and drive traffic by targeting viewers across 500+ channels with AI optimization, audience targeting, and creative solutions. Vibe simplifies placing brands on TV, even allowing for the creation of TV-ready ads in seconds. Trusted by over 10,000 performance marketers, Vibe has helped generate hundreds of millions in revenue, proving its effectiveness in transforming TV into a measurable performance channel. The platform also boasts a 4.8 out of 5 rating on G2, reflecting its user satisfaction.
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