Marketing Operations Manager

Canals, Inc.

Job Overview

Location

New York

Job Type

Full-time

Full Job Description

📋 Description

• The Marketing Operations Manager at Canals, Inc. plays a pivotal role in enabling data-driven marketing by owning the marketing data strategy and tech stack, ensuring clean, accurate, and actionable data flows across systems to support targeted campaigns, performance reporting, and strategic go-to-market decisions. This role is essential as the company scales its marketing efforts in a fast-growing, profitable startup transforming the $10T industrial supply chain with AI.
• Day to day, the Marketing Operations Manager will own the marketing data strategy and tech stack to enable targeted, personalized campaigns and performance reporting, balancing data requirements and efficiency; gather, clean, enrich, and integrate data from multiple sources (databases, spreadsheets, analytics tools, ad platforms, etc.) into Hubspot, ensuring accuracy and consistency; set up and manage the flow of data between Hubspot and other tools, e.g., sales automation, ABM platforms, for timely action; research, vet, and manage data sources and tools to support programmatic campaign ideas and improve efficiency; identify relevant trends and performance drivers, support the measurement of campaigns and experiments, and provide recommendations to improve results; provide analysis to inform strategic projects, such as TAM identification and segmentation, sales territory creation, and pipeline modeling; maintain CRM data hygiene, workflow automations, and reporting dashboards for marketing and sales.
• Canals is a fully remote, profitable startup with an 80-person team (~50 in engineering) across North and South America, backed by a strong engineering culture that values quality, documentation, and sustainable speed. The company is transforming the industrial supply chain with AI-powered platform integrations that automate tedious tasks and reduce failure points in global logistics.
• In this role, the person will develop deep expertise in marketing operations within a high-growth B2B SaaS environment, gain hands-on experience with Hubspot and advanced CRM automation, and contribute directly to strategic initiatives like market segmentation and pipeline modeling—building a foundation for advancement into senior marketing, revenue operations, or data leadership roles.

🎯 Requirements

• Typically, 4+ years of experience in data management, marketing/revenue operations, or a related field, preferably at a B2B SaaS early-stage startup
• Expert, hands-on proficiency in Hubspot CRM, automation and reporting tools
• Working familiarity with technical integration options, e.g., APIs, webhooks, and demonstrated collaboration with Engineering teams on integrations and automation

🏖️ Benefits

• Real-world impact: your work improves global supply chains, saving customers time and reducing waste.
• Strong engineering culture: we invest in quality and documentation to keep moving fast sustainably.
• Remote-first, flexible work environment across North and South America.

Skills & Technologies

Remote

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Canals, Inc.

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About Canals, Inc.

Canals is a software company that specializes in automating key workflow processes—such as sales order entry, invoice processing, and purchase-order/receipt reconciliation—specifically for wholesale distributors. Their platform uses AI to interpret customer emails, PDFs, spreadsheets, handwritten notes and other data formats, then converts them into quotes or orders or processes invoices automatically into the distributor’s ERP system.

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