On-site SEO Specialist Mid-Senior (EU based Remote)

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� Description

• • Own the on-site SEO roadmap for one or more product verticals and locales, managing everything from keyword research and intent mapping to page-level optimization and performance tracking. You will be the go-to expert who turns data into actionable insights and measurable organic growth.
• • Identify and prioritize scalable SEO opportunities by continuously analyzing search trends, competitor moves, SERP features, and AI Overviews (AIO) to uncover gaps where Hostinger can win new rankings, traffic, and ultimately new billings.
• • Build, launch, and iterate on high-impact landing pages that serve multiple search intents and funnel stages. You will balance long-tail volume plays with high-value commercial pages, ensuring every asset is optimized for visibility, click-through, and conversion.
• • Optimize existing page inventory at scale—titles, meta descriptions, headings, internal links, schema, and content structure—while safeguarding the performance of flagship pages that already drive core business results. Your work will be both surgical (tweaking top earners) and systematic (rolling out improvements across hundreds of URLs).
• • Experiment with and refine Hostinger’s presence in AI Overviews and Large Language Model outputs. You will test content formats, entity optimization, and prompt-engineering tactics to future-proof rankings as search behavior evolves.
• • Automate repetitive SEO tasks—think keyword clustering, content brief generation, rank tracking, and internal-link audits—using scripts, no-code tools, or close collaboration with the Technical SEO Lead. The goal is to free your time for strategic thinking and creative experimentation.
• • Collaborate daily with Content, Localization, Design, CRO, Off-site SEO, Product, and Engineering teams to ensure every new page or experiment is technically sound, linguistically accurate, visually compelling, and aligned with broader growth KPIs.
• • Monitor algorithm updates and industry shifts, translating complex announcements into clear action plans. You will brief stakeholders on potential risks and opportunities, then lead rapid-response sprints to protect or capture traffic.
• • Build dashboards and weekly/monthly reports that translate SEO metrics into business impact: rankings, organic sessions, assisted conversions, new billings, and lifetime value. You will present findings to leadership and use feedback loops to sharpen future initiatives.
• • Champion a culture of experimentation by running A/B and multivariate tests on page elements, content depth, UX patterns, and internal linking. Every test will feed a living playbook that scales across markets and product lines.
• • Mentor junior team members and share knowledge through internal wikis, lunch-and-learns, and cross-team guilds. Your expertise will raise the SEO IQ of the entire organization.
• • Contribute to Hostinger’s global expansion by localizing strategies for new regions, adapting to cultural search behaviors, and coordinating with regional marketing teams to ensure consistent yet locally relevant SEO execution.