
Job Overview
Location
Indiana, USA
Job Type
Full-time
Category
Marketing
Date Posted
February 26, 2026
Full Job Description
đź“‹ Description
- • As a Remote Email Marketing Specialist at Brafton Inc., you will be a pivotal member of our dynamic Consulting Department, contributing your expertise to drive impactful email marketing strategies for our diverse clientele. This full-time contractor role, open to talented individuals across the Caribbean, offers a unique opportunity to shape and execute sophisticated email campaigns that deliver measurable results.
- • You will be instrumental in guiding clients through the entire lifecycle of their email marketing efforts, from initial strategy development to final campaign analysis. This involves a deep understanding of audience segmentation, campaign planning, and the technical execution required to bring these strategies to life.
- • A core responsibility will be to provide clients with expert strategic guidance and actionable recommendations. This requires not only a strong grasp of email marketing best practices but also the ability to translate client business objectives into effective email campaigns that resonate with their target audiences.
- • You will be responsible for the meticulous setup, rigorous testing, and seamless deployment of email campaigns within various client-specific email platforms. This demands a keen eye for detail and a commitment to ensuring every campaign is optimized for performance and deliverability.
- • Crafting compelling and effective email copy will be a significant part of your role. You'll need to develop messaging that captures attention, drives engagement, and encourages desired actions, aligning with client brand voice and campaign goals.
- • Beyond copywriting, you will also be involved in the creation and refinement of visually appealing and functional email templates. This includes ensuring templates are responsive, on-brand, and optimized for various email clients and devices.
- • A crucial aspect of your role will be the strategic segmentation and ongoing maintenance of client email lists. You will leverage data to ensure the right messages reach the right people at the right time, maximizing campaign relevance and effectiveness.
- • You will design, build, and implement sophisticated email automations and drip sequences. This involves mapping out customer journeys and creating automated workflows that nurture leads, onboard new customers, and drive ongoing engagement.
- • Post-campaign, you will be responsible for thorough reporting and in-depth analysis of deployed campaigns. This includes tracking key metrics, identifying trends, and providing clients with insights and recommendations for future optimization.
- • This role requires a robust knowledge of a wide array of email marketing platforms, including but not limited to HubSpot, Pardot, Salesforce Marketing Cloud, Mailchimp, Marketo, Constant Contact, ActiveCampaign, and Sendinblue. You must possess the ability to quickly learn and master new platforms as client needs evolve.
- • You will be expected to take ownership of projects, demonstrating both client-facing leadership and proactive engagement in internal Brafton initiatives. Your ability to work autonomously and drive projects to successful completion will be key.
- • This position is designed for an independent contributor who is eager to expand their skill set and gain valuable client-facing experience within a leading content marketing firm.
- • You will collaborate with internal teams to ensure email marketing strategies are integrated with broader content marketing and digital marketing efforts, creating a cohesive and powerful client experience.
- • Staying abreast of the latest trends, technologies, and best practices in email marketing and digital marketing is essential to providing cutting-edge solutions to our clients.
- • Your contributions will directly impact client success by driving engagement, generating leads, and fostering customer loyalty through expertly crafted and executed email campaigns.
- • This role offers the chance to work remotely, providing flexibility and the opportunity to contribute to a global team from the comfort of your home in the Caribbean.
🎯 Requirements
- • Proven experience in developing and executing comprehensive email marketing strategies.
- • Demonstrated expertise in email copywriting, template design, list segmentation, automation, and campaign analysis.
- • Strong knowledge of multiple email marketing platforms (e.g., HubSpot, Pardot, Mailchimp, Marketo).
- • Excellent strategic thinking and client-facing communication skills.
- • Ability to work independently, manage multiple projects, and meet deadlines.
🏖️ Benefits
- • Full-time contractor role with remote flexibility.
- • Opportunity to work with a leading global content marketing firm.
- • Exposure to a diverse range of clients and industries.
- • Potential for professional growth and skill development in a supportive environment.
- • Competitive contractor compensation.
Skills & Technologies
About Brafton Inc.
Brafton is a content marketing agency founded in 2008 that provides strategy, creation, and distribution services for articles, graphics, video, and email campaigns. It serves mid-market and enterprise clients across North America, Europe, and APAC, delivering data-driven editorial calendars, SEO research, and performance analytics through in-house writers, designers, and videographers. Offerings include blog management, eBooks, infographics, case studies, and social media assets, supported by proprietary technology and dedicated account teams. The company operates from Boston headquarters and additional offices in Chicago, San Francisco, London, and Sydney.
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