Sales Development Manager, US

Sanity, Inc

Job Overview

Location

Remote in the United States

Job Type

Full-time

Full Job Description

📋 Description

• As a Sales Development Manager at Sanity, you will lead and scale the US SDR team to drive high-impact outbound pipeline generation, directly contributing to revenue growth by targeting developers, product teams, and digital experience leaders in a fast-growing AI-powered content operations platform.
• You will design and execute multi-channel outbound strategies (email, phone, social, video) that leverage product usage signals and marketing insights to engage high-intent prospects, while building scalable playbooks, training programs, and KPIs that ensure consistent team performance and alignment with Sales, RevOps, and Marketing.
• You will partner closely with Marketing and Product to operationalize in-product behavior—such as free sign-ups, trial activations, and usage metrics—into targeted outbound campaigns, turning behavioral data into meaningful conversations with technical buyers.
• You will own and continuously optimize the SDR tech stack, including Salesforce, Outreach, LinkedIn Sales Navigator, and Common Room, ensuring the team has the right tools to execute data-driven, signal-based outreach at scale.
• You will foster a high-performing, inclusive team culture by coaching SDRs, refining ICP and lead scoring models, and creating an environment where outbound is seen as a strategic, insight-led function rather than a volume-driven tactic.
• You will have the autonomy to experiment with new outbound tactics, measure what works, and iterate quickly—backed by clean data, cross-functional support, and leadership visibility—allowing you to shape Sanity’s outbound engine from the ground up.

🎯 Requirements

• 3+ years of experience in Sales Development, with at least 1 year in a leadership role managing SDRs.
• Proven experience building and scaling outbound strategies in developer-focused SaaS or product-led growth (PLG) environments.
• Deep expertise in tailoring messaging and outreach to technical buyers, including developers, product managers, and digital experience teams.
• Demonstrated success in leveraging in-product behavior (e.g., free sign-ups, usage metrics) to trigger and personalize outbound campaigns.
• Hands-on experience with SDR tech stack tools such as Salesforce, Outreach, LinkedIn Sales Navigator, and similar platforms.
• Experience selling horizontal platforms with complex buyer personas and long sales cycles in B2B SaaS.

🏖️ Benefits

• Competitive salary and stock options program to align your success with Sanity’s long-term growth.
• Comprehensive health plans covering medical, dental, and vision for you and your dependents.
• Flexible, trust-based remote work environment that supports work-life balance and personal well-being.
• Access to a global, multi-culturally diverse team of colleagues and customers, fostering inclusive collaboration.
• Opportunities for long-term professional growth through mentorship, skill development, and exposure to cross-functional leadership.
• A supportive, inspiring culture that values experimentation, psychological safety, and ‘type two fun’—challenging work that feels rewarding.

Skills & Technologies

Heroku

Remote

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Sanity, Inc

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About Sanity, Inc

Sanity, Inc. offers a headless content platform that treats content as structured data, enabling teams to author, manage, and deliver content via APIs to any digital channel. The product includes an open-source editing environment (Sanity Studio), a hosted Content Lake for real-time storage and delivery, media asset management, and developer tools for custom schemas, integrations, and automation. Sanity targets product, engineering, and editorial teams that need flexible content models, collaborative editing, and programmatic publishing across web, mobile, and app experiences. The company provides enterprise features for security, performance, and governance and integrates with common developer frameworks and services.

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