Sales Specialist - Forma for Design

📋 Description

• • Develop and grow opportunities for Autodesk Forma Building Design across target accounts in the AEC (Architecture, Engineering, and Construction) sector.
• • Partner with Technical Sales, Business Development Representatives, and Marketing teams to identify customer needs and generate demand for emerging cloud-based design technologies.
• • Lead consultative discovery conversations to understand customer goals, challenges, decision-making processes, and adoption considerations for innovative workflows.
• • Collaborate directly with customers to design and execute pilots, proofs of concept, and use cases with clearly defined success criteria.
• • Build and maintain strong relationships across technical teams, business stakeholders, and executive sponsors to drive customer adoption and long-term engagement.
• • Gather and synthesize customer insights and market feedback to inform product development, messaging, and go-to-market strategy for Forma and other emerging technologies.
• • Share knowledge, best practices, and lessons learned across internal teams to enhance collective sales effectiveness and customer outcomes.
• • Work in a fast-moving, evolving environment where product features, messaging, and sales approaches are continuously refined based on customer input and market dynamics.
• • Support customers through organizational change and workflow transformation, focusing not only on software procurement but on sustainable adoption and behavioral change.
• • Engage with architects, designers, engineers, owners, and construction professionals to understand their unique workflows and pain points in schematic design.
• • Navigate complex stakeholder environments involving both technical users and senior business leaders to align technology solutions with strategic business outcomes.
• • Contribute to shaping the market for a new category of cloud-based building design tools by helping customers transition seamlessly from traditional methods to Forma’s integrated environment.
• • Operate in a hybrid or remote work model, reporting to the Sr Manager, Emerging Solutions, with flexibility to engage customers across the United Kingdom.
• • Act as a trusted advisor to customers, helping them evaluate performance earlier in the design process and integrate Forma into existing workflows such as Revit.
• • Leverage internal cross-functional resources including product, customer success, and engineering teams to deliver tailored solutions and accelerate customer value realization.
• • Maintain a deep understanding of Autodesk’s ecosystem and how Forma fits within broader digital transformation initiatives in the AEC industry.
• • Proactively identify and pursue new opportunities through relationship-building, account planning, targeted outreach, and participation in industry events or partnerships.