Senior Associate - Paid Media (Hybrid)

📋 Description

• • The Senior Associate - Paid Media role at Enova International, Inc. is critical to driving high-quality traffic and maximizing ROI for loan acquisition in Brazil’s evolving credit market. This position directly impacts the company’s ability to scale its digital lending platform by generating qualified leads through data-driven paid media strategies.
• • Day to day, the role involves managing campaign execution across Google Search, YouTube, and Meta Ads, developing monthly and quarterly media plans with focus on incremental ROI, conducting A/B testing of ad copy and landing pages, optimizing for Cost per Funded Loan, and coordinating SEO, PR, and brand reputation efforts to support full-funnel conversion.
• • Enova International is a forward-thinking fintech leader using AI and machine learning via its Colossus™ platform to deliver accessible credit to non-prime consumers and businesses. The company values innovation, inclusion, and data-driven decision-making, operating with a commitment to equity and employee development.
• • In this role, you will deepen your expertise in performance marketing, gain end-to-end funnel ownership, and develop strategic influence by collaborating with CRM, UX/UI, Product, and Global HQ teams — positioning you for growth into senior marketing leadership.